Sales Intelligence Manager

Guadalajara - Mexico

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

Position Title: Sales Intelligence Manager

Reports to Title: Trade Marketing National Manager

Dept. / Function: Sales

Location: Guadalajara Jalisco

Summary:

The Sales/Business Intelligence Manager will be responsible for transforming data into actionable insights that drive business growth inform strategic decision-making and ensure flawless execution in the marketplace. This role will serve as a strategic partner across Sales Marketing Finance and Supply Chain ensuring decisions are grounded in robust analysis and holistic understanding of the consumer shopper and customer.

Major Duties / Responsibilities:

Data Analytics & Insights Generation
Land input from RGM & OBPPC in Action per Channel/Customer
Tools Systems & Best Practices (Power Bi AI Data Collection)
Perfect Store

knowledge skills and abilities required:

1. Data Analysis and Business Intelligence

Act as a data champion across organization with Strong Knowledge in current tools and future (Power Bi Tableau Sol Excel AI etc)
Proven Ability to translate data into actionable commercial insights supporting Sales Marketing and Supply Chain and ensure of Fact-based decision-making.
Deep Understanding in FMCG industry dynamics how information connects with main FMCG capabilities RGM OBPPC Perfect Store and IBM.
Skilled data governance quality assurance and standardization of reporting processes.

2. Monitor Market Dynamics category/channel shifts and competitive landscape to anticipate opportunities and Threats

Experienced with syndicated data sources (Nielsen Kantar Scintilla Customer CRM)
Multifunctional influence across areas to ensure Hersheys development through triple win. Customer Consumer and Category.

3. Perfect Store & Commercial Excellence.

How strategy looks like per Channel Customers and Shoppers profile implemented in the store.
Strategic Segmentation translate OBPPC RGM and Brand in clear picture of success.

4. Effective Communicator.

Excel in Storytelling to influence and inspire to win.
Multifunctional connected online and offline skills to engage key stakeholders.
5. Leadership & Talent Development
Lead inspire and develop a high-performing brand team.
Act as a culture carrier and role model for company values.
Mentor future marketing leaders and drive capability building in areas like digital analytics and innovation.

Key Skills & Competencies

Strategic thinker: ability to balance long-term vision with short-term execution.

Advanced Analytics (Machine learning & predictive models)

Commercial acumen: strong P&L and business management skills.

Consumer empathy: passion for understanding people and culture.

Creativity & innovation: ability to inspire breakthrough ideas.

Influencing skills: navigate global matrix organizations and align diverse stakeholders.

Leadership: proven track record of building and motivating teams.

Agility: thrive in dynamic fast-paced FMCG environments.

Education:

Bachelors degree at minimum.

Experience:

10 years in similar role.

#LI-JS1

#LI-Hybrid

Required Experience:

Manager

Position Title: Sales Intelligence Manager Reports to Title: Trade Marketing National Manager Dept. / Function: Sales Location: Guadalajara JaliscoSummary:The Sales/Business Intelligence Manager will be responsible for transforming data into actionable insights that drive business growth inform stra...