Consumer Insights Manager

London - UK

Monthly Salary: Not Disclosed

Posted on: 17 hours ago

Vacancies: 1 Vacancy

Job Summary

Location:London(Hybrid 1 day/week onsite)

Department:Digital Advisory Consumer Insights(Audio)

ContractType:Permanent Full-time

About the Team

Bauer Media Audio is Europes leading digital commercial radio and audio broadcaster reaching over 61 million listeners across nine countries each week. Home to iconic brands we create high-quality engaging content across radio podcasts and digital platforms.

This role sits within ourConsumer Insights (Digital)team whichoperatesacross all nine markets to help shape the future of our digital audio products and offerings. We deliver meaningful user-centred experiences and ensure audience insights drive strategic decisions.

About the Role

Werelooking for aConsumer Insights Managerto lead Bauer Media Audios consumer insight team. This is a pivotal role whereyoullensure audience understanding sits at the heart of our digital a portfolio of qualitative quantitative and social listening research to inform content competition strategy and product development.

Youllbring strongexpertisein social listening and manage a small team fostering a culture of curiosity rigour and collaboration.

Key Responsibilities

Insight Leadership & Research Delivery

Plan and deliver multi-market research projects using mixed methods (qualitative quantitative social listening ethnography).
Translate data into actionable insights that influence content commercial and marketing decisions.
Oversee social listening projects and integrate findings with broader research.

Content & Digital Strategy Support

Partner with market teams toprovideresearch-led insights for podcasts social video music and subscription offerings.
Analyse audience behaviours and trends to guide content development and digital strategy.

Team Leadership & Capability Building

Linemanagea small team providing coaching and mentorship.
Build capability in research methods and insight storytelling.

Stakeholder Engagement

Work closely with Product Content Marketing and Commercial teams to embed insights into decision-making.
Present findings clearly and compellingly to senior stakeholders.

What WereLooking For

Provenexperience in consumer audience market or digital insight ideally with multi-market experience.
Strong expertise in mixed-methods research (quantitative qualitative ethnography).
Hands-on experience or leadership in social listening (Brandwatch Talkwalker Sprout Social).
Ability to interpret complex datasets and translate insights into actionable recommendations.
Excellent communication and storytelling skills; confident presenting to senior stakeholders.
Strong commercial awareness and understanding of digital platforms and audience behaviours.
Desirable:Background in media research (radio broadcast streaming digital content).

About Bauer Media Group

We are a media business focused on creating content that matters to millions of people across Europe. Our offering extends from print and online publishing to audio broadcasting and entertainment alongside investments in other media related sectors. With more than 500 million copies sold each year we are one of Europes largest Publishers. From womens and celebrities magazines to TV listings to food and special interest we own some of the most popular publishing brands in Germany UK Poland and France both digital and print. But not only that. Reaching over 61 million listeners weekly we operate over 150 radio and podcast brands in nine countries spanning the UK Ireland Poland Slovakia Denmark Sweden Finland Norway and Portugal. Family-owned in the 5th generation Bauer Media focuses on the long-term with a consumer-first mindset that guides us across our diverse portfolio. Our workforce of 12000 shares a common purpose: to deliver content and services that enrich peoples everyday lives.

Whats in it for you

Youll have 25 days holiday bank holidays & 2 volunteer days to use.
Your development matters so access to our internal training provider Bauer Academy is a huge win.
We have enhanced Maternity/Adoption Paternity and Shared Parental Leave Pay.
Youll have the opportunity for flexible working.
And much more! Find the full details of our benefits here

We are an international employer and equal opportunities are important to us. Thats why we welcome everyone in their uniqueness regardless of e.g. religion gender skin color disability in our house.

If you have any feedback regarding our UK recruitment process please email we would love to hear from you.

Required Experience:

Manager

Location:London(Hybrid 1 day/week onsite)Department:Digital Advisory Consumer Insights(Audio)ContractType:Permanent Full-timeAbout the TeamBauer Media Audio is Europes leading digital commercial radio and audio broadcaster reaching over 61 million listeners across nine countries each week. Home to ...