Director of Admissions

Director of Admissions - Bethel University

Bethel University is seeking a dynamic and results-driven Director of Admissions to lead the Traditional Enrollment admissions team. This position reports to the VP of Enrollment and Marketing or an appointed acting leader. The Director plays a key role in supporting the Universitys mission and achieving strategic enrollment goals.

Primary Responsibilities

Leadership

1. Serve as a model of professionalism fostering strong relationships through timely and consistent communication with prospective students.
2. Oversee the application review process to ensure admission decisions are made efficiently thoroughly and on schedule.
3. Provide oversight into on-campus international student recruitment initiatives.
4. Conduct staff performance evaluations and develop individualized professional growth plans.
5. Stay current on trends and changes in higher education particularly those influencing admissions and marketing.
6. Ensure ongoing training and development that supports a data-driven ethically responsible admissions team.
7. Build strong partnerships across campus by integrating Student Affairs Athletics Financial Aid Alumni Relations and academic departments into recruitment efforts.

Strategy

1. Use data-informed practices to achieve freshman and transfer enrollment targets.
2. Ensure effective goal-oriented territory management and recruitment travel.
3. Coordinate the annual student search process in collaboration with admissions operations marketing and third-party partners.
4. Oversee the planning and execution of major recruitment events-including open houses accepted student days and other visit experiences-ensuring they deliver a memorable high-quality impression. Align the admissions calendar with the academic calendar.
5. Support the development and communication of the Universitys value proposition including financial literacy conversations with students and families.
6. Assist in creating an integrated marketing strategy in partnership with relevant departments.

Planning

1. Collaborate with admissions operations staff to develop and implement recruitment processes including communication flows counselor outreach and supporting marketing materials.
2. Work with the Assistant Vice President for Enrollment to execute the enrollment research agenda.
3. Track analyze and report enrollment metrics; participate in forecasting and goal-setting.

Activity

1. Represent the University through recruitment travel and participation in college-related events.
2. Actively participate in campus committees.
3. Manage the admissions budget responsibly and effectively.

Qualifications

1. Bachelors degree required; masters degree preferred.
2. 5-10 years of admissions experience including 3-5 years in a leadership role managing staff enrollment strategies marketing initiatives and related activities-particularly those involving new media and digital communication.
3. Excellent verbal written and public speaking communication skills.
4. Demonstrated ability to provide strategic vision leadership and team development.

About Bethel University

The mission of Bethel University affiliated with the Missionary Church denomination is to be a community of learners building lives of commitment for leadership in the Church and world. Bethels liberating academic programs challenge the mind enlarge the vision and equip the whole person for lifelong service.

Launched in 1947 Bethel is urban situated in the northern Indiana region hosting 250000 residents seven colleges (including Notre Dame) the 2nd largest shopping district in the state of Indiana 15000 businesses 50 parks and beautiful riverwalk developments in South Bend and Mishawaka. Resort venues on Lake Michigan are 45 minutes away. The university community is composed of about 1500 traditional and adult/graduate students from 35 states 90 students born outside the United States and 225 full-time employees. Bethel also hosts more than 8000 guests annually to arts productions 25000 annually in conference services and many thousands of community members in support of 40 national athletic championships.

Bethels 20000 alumni occupy 49 states and 64 world areas and enjoy a medical school acceptance rate double the national average 100% job placement rate in Nursing whose program was ranked No. 7 in the United States a Top 4% finish nationally in competitive math performance tests and 100% pass rate every year on the national performance standard for a unique academic major in American Sign Language.

For more information visit our website at

Bethel University does not discriminate on the basis of race color age sex disability national or ethnic origin in employment opportunities in keeping with applicable state and federal keeping with the mission of the institution Bethel University seeks applicants with a strong commitment to the values and lifestyle of evangelical Christianity and who profess a personal relationship with Jesus Christ. As a Christian institution we require faculty and staff to adhere to the Universitys Lifestyle Covenant and to enforce a religiously based statement of responsibilities for all University employees. Women and minorities are encouraged to apply. Bethel University as an educational institution operating under the auspices of the Missionary Church reserves the right to prefer employees on the basis of religion (Title VII Sections 702-703 United States Civil Rights Act of 1964 as amended).

Required Experience:

Director