Let's begin! Director Content Marketing and Campaigns
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Job Location:
Monthly Salary:
Posted on:
17 hours ago
Vacancies:
1 Vacancy
Job Summary
At Moodys we unite the brightest minds to turn todays risks into tomorrows opportunities. We do this by striving to create an inclusive environment where everyone feels welcome to be who they arewith the freedom to exchange ideas think innovatively and listen to each other and customers in meaningful ways. Moodys is transforming how the world sees risk. As a global leader in ratings and integrated risk assessment were advancing AI to move from insight to actionenabling intelligence that not only understands complexity but responds to it. We decode risk to unlock opportunity helping our clients navigate uncertainty with clarity speed and confidence.
If you are excited about this opportunity but do not meet every single requirement please apply! You still may be a great fit for this role or other open roles. We are seeking candidates who model our values: invest in every relationship lead with curiosity champion diverse perspectives turn inputs into actions and uphold trust through integrity.
Skills and Competencies
- Ability to create and drive a strategic content strategy creating a structured calendar for content and bringing together diverses areas of the segment into an aligned approach
- Exceptional writing editing and storytelling skills with a portfolio of B2B-focused content (long and short-form)
- Strong project management abilities; able to lead multiple initiatives and track progress
- Proven leadership skills with experience managing and developing a small team
- Excellent communication and presentation skills; comfortable collaborating with senior stakeholders and subject matter experts
- Strong grasp of artificial intelligence concepts with the ability to guide teams in applying AI tools to streamline workflows uncover insights and boost marketing efficiency
- Curious and forward-thinking mindset with a passion for exploring AI systems and a commitment to learning responsible AI practicesincluding risk management ethical use and transparency
Education
- BA in journalism English communications marketing or related field required. Advanced degree preferred.
Responsibilities
Lead the development and execution of content and campaigns that drive Moodys Banking business growth and thought leadership
- Drive the content strategy and editorial calendar for the Banking segment aligning with business objectives to increase brand awareness generate leads and support growth
- Lead mentor and develop a small team of content and campaign professionals
- Partner with Banking business and marketing teams to create cohesive customer-focused stories and ensure unified messaging
- Create compelling content for Banking professionals including messaging blogs social media white papers website copy videos bylined articles customer stories email copy and presentations
- Own the end-to-end content of multi-channel marketing campaigns (digital email social events) to support go-to-market strategy
- Collaborate with Banking Industry Practice Leads and subject matter experts to produce authoritative thought leadership and execute major campaigns around key themes
- Champion a data-driven marketing culture using insights for continuous improvement
- Partner with PR to supply stories and comments that generate media coverage
About the team
Our Banking Marketing team is responsible for defining and communicating the go-to-market strategy for Moodys banking segment solutions. This work generates qualified leads that produces revenue and ultimately help drive the continual growth of the segment
By joining our team you will be part of exciting work in:
- Shaping the narrative for Moodys Banking solutions within a dynamic global marketplace
- Working collaboratively with cross-functional teams to deliver effective campaigns that resonate with our target audiences
- Contributing meaningfully to Moodys mission of guiding clients through uncertainty with clarity and confidence
Moodys is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability protected veteran status sexual orientation gender expression gender identity or any other characteristic protected by law.
Candidates for Moodys Corporation may be asked to disclose securities holdings pursuant to Moodys Policy for Securities Trading and the requirements of the position. Employment is contingent upon compliance with the Policy including remediation of positions in those holdings as necessary.
Required Experience:
Director
Key Skills
- Sales Experience
- Marketing
- Hotel Experience
- Hospitality Experience
- Assisted Living
- Management Experience
- Revenue Management
- Sage
- Salesforce
- Sales Management
- Team Management
- Memory Care
About Company
Moody's CreditView is our flagship solution for global capital markets that incorporates credit ratings, research and data from Moody's Investors Service plus research, data and content from Moody's Analytics.
