Retail Channel Manager
Share
Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Department:
Job Summary
Account Management
- Establish productive professional relationships with key personnel in the Modern Trade channel.
- Meet assigned targets for profitable sales volume and strategic objectives in assigned accounts/channel.
- Lead a joint company-strategic account planning process that develops mutual performance objectives financial targets and critical milestones for a one and three-year period.
- Develop and implement a customer-specific account plan to fuel category growth increase sales and maximize profitability.
- Develop the category per customer and improve the brands in-store execution level.
- Resolve any issues and problems faced by customers and deal with complaints to maintain trust.
- Negotiate and close agreements with Key Channel Customers.
Channel Management
- Identify and develop a thorough understanding of the key factors driving demand in the category and market.
- Develop and implement plans that fuel the categorys growth within the channel while securing leadership within the category.
- Prepare a cohesive plan for the channel that delivers Topline/bottom line targets and improves category execution level across the channel.
- Propose and sell-in new brands/products/execution tools to the accounts.
- Assess clarify and validate customer needs on an ongoing basis.
- Lead solution development efforts that best address Red Bull/customer needs while coordinating the involvement of all necessary stakeholders (trade marketing finance supply chain etc.).
- Monitor the market competitor products and activities while developing mitigating strategies/actions to win over competition.
Budget Management
- Practices complete ownership over channels VCM to ensure meeting profitability.
- Manages budget spending/allocation across accounts while assuring achieving best ROI and improving investment levels.
- Creates budget control measures to avoid over/wrong spending and serves as the revision point for all claims received from trade or DP related to his channel.
Analysis and Planning
- Ensure the timely and successful delivery of our solutions according to customer needs and objectives.
- Track and analyze the accounts sales performance and take necessary actions to meet business goals.
- Track all expenditure activities occurring in the channel while setting budget controls and owning channel profitability.
Cross-functional Responsibilities
- Work closely with the marketing/trade marketing department to ensure the brand is being properly supported through retailer-specific marketing initiatives.
- Collaborate with supply chain and logistics to ensure product availability delivery schedules and inventory management.
- Collaborate with Finance to ensure that budgets are maintained and correctly tracked. Ensures that all payments to customers are made and that all claims are correct.
Distributor Partner Management
- Manages counterpart stakeholders at the DP.
- Sets DP working KPIs and targets.
- Ensure that DP is delivering the right execution and provides guidance/support when needed.
- Develops DP team through different interactions that involves (meetings business reviews trainings etc.)
Qualifications :
- 4 Years of experience in Key Accounts management in an FMCG.
- Strategic ability -- develop specific valuable innovative and commercially focused strategies but also grasp the bigger picture.
- Commercial acumen -- strong understanding of sales processes and financial systems.
- Analytical skills -- strong planning and negotiation skills. Able to analyze sales and customer data take the best conclusion develop initiatives with the highest value for the shopper customer and Red Bull.
- Negotiation experience -- successful retail negotiation experience and problem-solving skills.
- Presentation skills -- demonstrate great presentation skills that provide highly relevant and commercially viable strategies/processes in a clear concise and empowering way.
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Restaurant Experience
- Sales Experience
- Forklift
- Customer Service
- Store Management Experience
- Management Experience
- Retail Sales
- Merchandising
- Sales Management
- Leadership Experience
- Supervising Experience
- Retail Management
About Company
Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bulls target group and are responsible for driving the brand image and product understanding on their university campus and in their region. T ... View more
