Digital Organizing Strategist

ABOUT THE JOB

The ACLU seeks applicants for the full-time position ofDigital Organizing Strategist in the National Political Advocacy Department of the ACLUs National office inWashington DC or New York. This is ahybrid rolethat has in-office requirements of two (2) days per week or eight(8) days per month.

The National Political Advocacy Department builds power to achieve an accountable representative democracy. We have ambitious goals across Reproductive Freedom Democracy and Voting Rights Systemic Equality Immigration Trans Justice Criminal Justice and other core issues in order to protect and expand civil rights and civil liberties and advance the freedom equality ability to prosper and humanity of all People.

Our department conducts analysis develops policy crafts world class campaigns and situates the ACLU to have impact across legislative administrative and electoral levers. We are policy experts lawyers community organizers lobbyists campaign strategists electoral specialists program managers and more. We partner across the ACLU to drive national efforts and support and amplify the priorities of our affiliates. We work to center principles of equity diversity inclusion and belonging in our approach.

This position is part of a collective bargaining unit. It is represented by ACLU Staff United (ASU).

WHAT YOULL DO

Reporting to the Deputy Director of National Organizing the Digital Organizing Strategist will support the execution of digital organizing programs across NPAD. This role focuses on implementing digital tactics to mobilize volunteers and supporters for organizing campaigns events and trainings.

YOUR DAY TO DAY

• Help draft build and send organizing emails and text messages to mobilize supporters for rallies actions trainings volunteer opportunities and other organizing programs in support of NPAD campaigns
• Support email program coordination by scheduling sends managing email calendar requests from organizing team and ensuring campaigns can effectively reach supporters
• Help build and manage lists and audiences in EveryAction CRM for targeted outreach including creating segments managing suppressions and maintaining data hygiene
• Set up and manage events in Mobilize and other organizing platforms including creating event pages managing registrations and tracking attendance
• Help conduct basic A/B testing on subject lines send times and email content to optimize performance and engagement
• Track and report on digital organizing metrics including email performance volunteer sign-ups event attendance and engagement trends
• Support volunteer team operations by coordinating with call team and text team leaders troubleshooting technical issues and ensuring volunteers have necessary tools and training
• Assist with digital organizing tools troubleshooting including ThruText ThruTalk click-to-call tools and other platforms used by organizing team and volunteers
• Maintain awareness of organizing systems adjustments needed for campaigns such as state-specific exclusions affiliate coordination and compliance requirements
• Support integration of new digital tools into EveryAction and organizing workflows
• Contribute to organizing team meetings and planning processes by providing digital organizing perspective and recommendations
• Assist with training for organizing staff and volunteers on digital organizing tools and best practices
• This position requires flexibility in work schedule including the ability to work nontraditional hours

FUTURE ACLUERS WILL

• Be committed to advancing the mission of the ACLU
• Center and embed the principles of equity inclusion and belonging in their work by demonstrating commitment to diversity with an approach that respects and values multiple perspectives
• Be committed to work collaboratively and respectfully toward resolving obstacles and conflicts

WHAT YOULL BRING

• Experience in digital organizing digital campaigns advocacy or related field
• Experience using CRM or email platforms such as EveryAction Action Network NGP VAN or similar organizing tools
• Strong writing skills with ability to craft action-oriented email and text content that drives engagement
• Experience with event organizing tools such as Mobilize Eventbrite or similar platforms
• Familiarity with A/B testing and using data to inform digital tactics
• Strong attention to detail and commitment to data quality and accuracy
• Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment
• Ability to work both independently and collaboratively as part of a team
• Strong organizational and project management skills
• Excellent communication skills to work effectively across teams and with diverse stakeholders
• Commitment to civil liberties and civil rights and understanding of ACLUs mission
• Technical proficiency with Google Suite Excel/spreadsheets and ability to learn new platforms quickly
• Experience with ThruText ThruTalk or other peer-to-peer organizing tools a plus
• Background in grassroots organizing or community organizing a plus
• Spanish language skills a plus

COMPENSATION