Manager, Retail Marketing

Strategic Planning & Calendar Management

• Develop and manage the annual retail trade calendar.
• Plan strategize and evaluate retail marketing activations identifying opportunities to strengthen impact and efficiency.

Campaign & Promotion Management

• Lead the Retail Marketing team in executing retail promotions campaigns events and advertising initiatives with accuracy and timeliness.
• Develop in-store marketing strategies and point-of-sale materials to enhance the customer shopping experience.
• Ensure annual sales targets are supported through effective data-driven marketing strategies.

Collaboration & Partnerships

• Build strong working relationships with internal stakeholders and external partners to develop impactful aligned marketing plans.
• Identify opportunities to increase brand visibility through partnerships and joint marketing initiatives.

Budget & Performance Management

• Manage the A&P budget to optimize ROI and cost efficiency.
• Monitor analyse and report on campaign performance providing insights and data-driven recommendations for continuous improvement.

Operational & Team Leadership

• Oversee multiple divisions including mall marketing mailroom and design & creative teams.
• Manage day-to-day operational and administrative processes to ensure smooth execution of all marketing activities.
• Lead mentor and motivate team members to achieve departmental objectives and drive professional growth.

Other Responsibilities

• Support ad hoc tasks and projects as assigned by the Line Manager and/or Management.

Qualifications :

• Must possess at least a Bachelors Degree in Marketing Business Communication or a related field
• Have a minimum of five (5) years of hands-on experience in marketing preferably within the sports retail industry
• Strong understanding of promotional activities mall events and retail activations
• Keen eye for effective design and attention to detail
• Strong analytical skills with high numerical accuracy
• Excellent leadership negotiation and supplier relationship management skills
• Exceptional communication and coordination skills
• Collaborative team player with a positive attitude and the ability to thrive in a fast-paced environment

Additional Information :

An OPPORTUNITY like this at Frasers Group is for the FEARLESS!

The potential is massive the experience unrivalled. To be able to make the most of it you need to live and breathe our principles you will:                                        

THINK WITHOUT LIMITS and take the team with you!

BE RELEVANT to our people to partners and to the planet!

OWN IT and back yourself!

Remote Work :

No

Employment Type :

Full-time