Head of Media Sales (fmx, international)

L1VE GmbH is a fast-growing media and technology company redefining how the world experiences sports music and entertainment. With cutting-edge 12K / 3D / 360 streaming technology and a global premium rights portfolio we bring live events to life authentically and immersively across all major VR platforms.

We are looking for a Head of Media Sales (f/m/x international). A key role to strategically build scale and shape L1VEs international media sales business with innovative advertising products.
At L1VE technology entertainment and creative brand communication come together and you will be the central link between media products Brand Partnerships Consulting Product and our global partners.

Tasks

The Media Sales division is a core pillar of our value chain: it monetizes reach attention and brand integration through innovative media products from classic formats to immersive data-driven experiences.
As Head of Media Sales you are responsible for the strategic development positioning and scaling of L1VEs international media sales business.
This role combines strategic product thinking sales expertise and ad-tech understanding and is aimed at a leader who masters both the commercial and technological side of media business.

Media Sales Strategy & Product Development

• Develop a L1VE-specific media sales strategy leveraging platform data audience insights and technology capabilities
• Build a portfolio of classic non-traditional and immersive advertising products (e.g. Special Ads Branded Moments Presentings Integrations)
• Monetize reach via revenue models such as L1VE Ads L1VE Presenting and additional models aligned with product strategy
• Define media sales KPIs pricing logic and revenue models
• Identify and integrate ad-tech solutions and data layers to make advertising impact measurable and scalable

Ad Operations & Implementation

• Develop tailored ad operations structures internally or via external partners for market-ready rollout
• Ensure efficient campaign management delivery and optimization of all media formats on the L1VE platform
• Build a media sales workflow that combines creative technological and commercial aspects
• Ensure brand safety data integrity and performance tracking

Commercial Impact

• Build a scalable media sales revenue model as part of L1VEs overall growth
• Collaborate with Brand Partnerships Consulting and Product to develop integrated offerings
• Represent L1VE at international agencies media networks and industry events

Requirements

Experience Knowledge & Skills

• Minimum of 5 years experience in media sales digital advertising ad operations or ad-tech business development
• Deep knowledge of programmatic video immersive advertising and data-driven campaigns
• Experience building new media products and developing sales strategies in a tech or platform environment
• Strong understanding of media technology infrastructures reach logic and KPI management
• Extensive network in international media and agency environments
• Experience negotiating and executing media deals at C-level
• Creative analytical and commercially minded personality with a startup mentality

Personal Competencies & Mindset

• Combination of strategic thinking and operational execution
• Passion for innovation ad-tech and new advertising formats
• Strong communicator negotiation-savvy and market-oriented
• High sense of ownership entrepreneurial mindset and team orientation
• Affinity for sports music and digital media experiences

Educational Requirements

• University degree in Media Management Business Administration Marketing Communications or Digital Media Technologies
• Alternatively: proven professional experience in media sales or ad-tech with measurable success
• Further qualifications in digital advertising programmatic data analytics or media innovation are an advantage

Language Requirements

• English and German: fluent to native proficiency
• Additional languages (Spanish Portuguese French) are a plus

Benefits

• Attractive base salary performance-based bonus
• Opportunity to actively shape structures and processes in a fast-scaling international tech company
• Dynamic creative environment at the intersection of technology sports and entertainment
• Modern tools and flexible working arrangements including office in Berlin-Mitte

Join L1VE as our Head of Media Sales and drive the future of cutting-edge media products while leading global sales success at a very innovative media-tech company.