Director of Marketing Science

Mississauga - Canada

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Department:

Operations

Job Summary

Overview

Create value at TC Transcontinental.

At TC Transcontinental weve got it made and thats because of the expertise of our team.

We have been driving innovation since 1976.

With approximately 7400 employees TCTranscontinental is a North American leader in flexible packaging a Canadian retail marketingservices provider Canadas largest printer and the Canadian leader in French-language educational publishing. Respect teamwork performance and innovation are the strong values held by the Corporation and its employees. TC Transcontinentals commitment to its stakeholders is to pursue its business activities in a responsible manner. We take care of our team support each other and cultivate a sense of belonging for all.

Responsibilities

When your actions lead to success:

Drive the evolution of data-driven marketing with a strong emphasis on data engineering and data science ensuring impactful advancements in data quality scalability and efficiency.

Develop and execute data-driven marketing strategies to improve campaign targeting distribution efficiency and client ROI

Lead a diverse team of data analytics resources to deliver quality analysis interpretation of findings and clear articulation of results and insights to internal business stakeholder partners as well as external customers

Partner with product sales and client service teams to ensure accurate reporting actionable insights and effective communication of analytics results

Enhance research capabilities by integrating digital mobile POS and traditional data sets into robust measurement and forecasting models

Translate complex analytics into clear compelling presentations and recommendations for clients and senior leadership

Champion the use of advanced analytics techniques (predictive modeling segmentation attribution etc.) to guide strategic decision-making

Ensure proper data governance policies are followed by implementing or validating data lineage quality checks classification etc.

Ensure continuos innovation in marketing science tools methodologies and technologies.

Represent our company externally as a thought leader in geomarketing data-driven media and omni-channel campaign optimization

Qualifications

When your expertise drives us:

Bachelors degree in Marketing Data Science Statistics Business Analytics or a related field (Masters degree preferred)

8 years of leadership experience in marketing analytics data science or marketing strategy roles ideally within retail media or distribution sectors

Proven expertise in geomarketing customer segmentation and campaign measurement

Strong command of data analytics tools (SQL Python R Tableau Power BI or similar)

Demonstrated success in leading cross-functional teams and delivering strategic insights

Excellent communication skills with the ability to translate complex data into business-driven recommendations

Strong client-facing experience and ability to influence stakeholders at all levels

Knowledge of retail marketing practices flyer/media distribution or omni-channel strategies considered a strong asset

When benefits really help you live better:

We offer a comprehensive and flexible benefits package designed to support your well-being and help you thriveat work and at home. Our offerings include:

Competitive compensation with performance-based incentives and retirement savings plans with company match
Customizable group benefits including health dental life disability and travel insurance
Paid time off
Employee perks such as discounts on insurance wireless plans travel and more
Career development opportunities
A dynamic inclusive work environment where your voice matters and your growth is supported

EEO

TC Transcontinental is an equal opportunity employer committed to fostering a diverse inclusive and accessible workplace. We prohibit discrimination and harassment of any kind based on race color religion sex gender identity or expression sexual orientation age national origin disability veteran status or any other characteristic protected by applicable laws in the jurisdictions where we operate.

We are also committed to providing an inclusive and barrier-free recruitment and work environmentpromoting dignity independence integration and equal opportunity for all including persons with disabilities. Accommodations including alternative formats will be made available for all parts of the recruitment and selection process. For more information or to request an accommodation please contact

Send us your application. Create something with TC Transcontinental.

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Required Experience:

Director

OverviewCreate value at TC Transcontinental.At TC Transcontinental weve got it made and thats because of the expertise of our team.We have been driving innovation since 1976.With approximately 7400 employees TCTranscontinental is a North American leader in flexible packaging a Canadian retail market...