Account Executive, Creative Event Sales

Summary: The Account Executive will be a key driver of business growth responsible for the full sales cycle of creative event and experiential marketing solutions. This includes galas fundraising events branded environments corporate events product launches and other custom experiences. The ideal candidate is an exceptional relationship builder and a creative consultant who can translate a clients marketing objectives into compelling high-impact live experiences. This position is in-person based in Canton Massachusetts.

Key Responsibilities

• Sales & Business Development:
  • Proactively prospect and qualify new business opportunities with brands across various industries.
  • Drive revenue growth by meeting and exceeding assigned sales quotas and targets.
  • Develop and implement strategic sales plans to penetrate regional markets and client accounts.
• Client Relationship Management:
  • Cultivate and maintain strong long-lasting client relationships to ensure repeat business and high satisfaction.
  • Act as the main point of contact for clients understanding their brand marketing goals and vision for their events.
• Creative Solution Selling:
  • Collaborate with internal teams (Design Creative Production Project Management) to develop customized innovative and visually compelling event proposals and presentations.
  • Present negotiate and close complex contracts articulating the creative and financial value of the proposed solution.
• Project Oversight & Budgeting:
  • Collaborate with Producers on project budgets scopes and timelines ensuring solutions are delivered on-time within budget and to the clients creative specifications.
  • Liaise between the client and the creative/production teams throughout the project lifecycle.
• Market & Industry Expertise:
  • Stay current with event industry trends emerging technologies and competitor activities (e.g. experiential activations virtual/hybrid events sustainable event design).
  • Represent the company at industry events conferences and trade shows to network and generate leads.

Required Qualifications & Skills

• Experience: Proven track record of 3 years in B2B sales preferably within the event trade show experiential marketing or creative agency industries.
• Sales Acumen: Demonstrated success in finding new business and managing the entire sales cycle from cold lead to contract close.
• Creative Thinking: Ability to think creatively and strategically to develop unique solutions that solve a clients marketing challenges.
• Communication: Exceptional written and verbal communication presentation and negotiation skills.
• Technical Proficiency: Proficiency with CRM software (e.g. Salesforce) Microsoft Office/Google Workspace and presentation tools.
• Travel: Willingness to travel for client meetings site inspections and on-site event management.