Senior Marketing Manager – da Vinci Platforms

Primary Function of Position

Intuitive is seeking an experienced marketer to take on the role of Senior Marketing Manager da Vinci Platforms and Digital Portfolio on the Global Marketing and Insights team. This role will be responsible for global marketing of our multifaceted portfolio of da Vinci platforms for various healthcare audiences. This individual is responsible for global product marketing of Intuitives da Vinci multiport and single port platforms with a focus on elevating the value of digital capabilities as a core part of the platform experience. Working across product franchises geographies and in collaboration with cross-functional stakeholders across business functions this individual will have a unique breadth and story-telling platform tying the value-proposition of Intuitives platforms into a cohesive and compelling story that connects platform innovation to customer value and long-term adoption.

Essential Job Duties

• Develop compelling product portfolio messaging global content and commercial assets to be used across multiple communication channels to help drive trial and acquisition of target customers.
• Establish messaging that sets the Intuitive systems portfolio apart with a focus on Intuitives multiport single port and digital portfolios.
• Drive cohesive messaging that defines the value proposition of the intraoperative digital portfolio across customer segments ensuring the value of digital is integrated with da Vinci well understood and relevant to diverse audiences.
• Transform marketing messaging from a feature/benefits communication to customer centric problem/solution narrative with data driven outcomes.
• Tie the value-proposition of relevant digital learning service solutions into a cohesive marketing strategy that ranges across the systems portfolio lifecycle.
• Collect and synthesize product data from Business Units for claims generation supporting new products to ensure proof points that quantify the impact of our products.
• Develop evidence generation plan and pull through with multiple stakeholders  from GAVE/MACA/clinical affairs/Enterprise Analytics to commercial functions.
• Lead and coordinate integrated marketing plans to drive awareness and adoption of Intuitives portfolio of systems as a complete solution in alignment with in-region business goals and clearances.
• Oversee the development of product portfolio marketing programs to build awareness and drive global demand generation.
• Serve as the product portfolio subject matter expert and develop appropriate marketing assets to amplify through digital social ad/media to reach key market segments.
• Drive the engagement with the Product Management leaders to establish a continuous feedback loop (encompassing market trends customer needs and competitive messaging) to influence the product roadmap.
• Monitor and evaluate competitive technologies and their messaging/positioning.

Qualifications :

Required Skills and Experience

• Minimum 8 years of professional experience in Product Management Product Marketing or related marketing discipline required with a history of defining and launching successful products and programs preferably in the medical device industry.
• Proven ability to effectively build a product brand position and communicate product value.
• Experience in developing strong commercial and KOL partnerships to inform a value-driven portfolio narrative.
• Capacity to learn new technical skills and build clinical acumen.
• Ability to simplify complex technologies and technical detail to be understood across a broad customer base.
• Demonstrated ability to work creatively amidst competing priorities to deliver high-impact marketing programs on-time and within budget to support overall marketing strategy and business objectives.
• Superb verbal/written communication teamwork and interpersonal skills to work across multiple functions and stakeholders.
• The ability to build positive collaborative relationships across different teams and at all levels of the organization.
• Highly organized detail-oriented and focused on personally executing at the highest levels.
• Comfortable interacting with senior business leaders and leading strategic discussions.
• Excellent organizational and leadership qualities.
• Business driver with proven track-record of leading cross-functional teams

Required Education and Training

•  Bachelors degree required MBA or Masters degree preferred

Additional Information :

***This role will be on-site 3 days a week in Sunnyvale CA.***

Due to the nature of our business and the role please note that Intuitive and/or your customer(s) may require that you show current proof of vaccination against certain diseases including COVID-19.  Details can vary by role.

Intuitive is an Equal Opportunity Employer. We provide equal employment opportunities to all qualified applicants and employees and prohibit discrimination and harassment of any type without regard to race sex pregnancy sexual orientation gender identity national origin color age religion protected veteran or disability status genetic information or any other status protected under federal state or local applicable laws.

Mandatory Notices

U.S. Export Controls Disclaimer:  In accordance with the U.S. Export Administration Regulations (15 CFR 743.13(b)) some roles at Intuitive Surgical may be subject to U.S. export controls for prospective employeeswho are nationals from countries currently on embargo or sanctions status.

Certain information you provide as part of the application will be used for purposes of determining whether Intuitive Surgical will need to (i) obtain an export license from the U.S. Government on your behalf (note: the governments licensing process can take 3 to 6 months) or (ii) implement a Technology Control Plan (TCP) (note: typically adds 2 weeks to the hiring process).  

For any Intuitive role subject to export controls final offers are contingent upon obtaining an approved export license and/or an executed TCP prior to the prospective employeesstart date which may or may not be flexible and within a timeframe that does not unreasonably impede the hiring need. If applicable candidates will be notified and instructed on any requirements for these purposes. 

We will consider for employment qualified applicants with arrest and conviction records in accordance with fair chance laws.

We provide market-competitive compensation packages inclusive of base pay incentives benefits and equity. It would not be typical for someone to be hired at the top end of range for the role as actual pay will be determined based on several factors including experience skills and qualifications. The target base compensation ranges are listed.

Remote Work :

No

Employment Type :

Full-time