Vice President, Strategy & Growth Real Estate Channel

Why Join Cinch

This is a rare opportunity to lead a national sales organization in a trusted industry-leading company thats growing its impact across the real estate channel. Youll play a critical role in shaping Cinchs next phase of expansion innovation and partnership success.

Position Overview

The Vice President Strategy & Growth - Real Estate Channel is a high-impact executive leadership role who will report to the Chief Commercial Officer and will be responsible for driving national growth across Cinchs long-established real estate vertical. This individual will oversee channel strategy planning budgeting analytics and innovation to accelerate growth and maximize results. This role is ideal for a hands-on growth-oriented leader who thrives in dynamic evolving environments and enjoys building scalable systems teams and partnerships from the ground up.

As the face of Cinch in the real estate industry the VP will combine deep industry expertise with strategic leadership to strengthen Cinchs position as the premier home warranty provider in the real estate channel.

Key Responsibilities

Channel Strategy & Leadership

• Develop and execute the strategic plan for Cinchs real estate channel including growth objectives budget management and performance metrics.
• Direct the Real Estate Sales team to translate strategy into actionable sales initiatives to achieve aggressive growth targets and measurable results.
• Define market segmentation competitive positioning and channel differentiation strategies to strengthen Cinchs market leadership.
• Build and execute the national sales strategy including market segmentation territory planning and performance management.
• Coach leaders and their teams on consultative selling relationship management and territory optimization.

Business Performance & Analytics

• Own the P&L for the real estate channel ensuring profitable growth and efficient use of resources.
• Establish robust reporting forecasting and performance tracking frameworks to deliver data-driven insights and recommendations.
• Identify growth opportunities through analysis of channel performance customer behavior and market trends.
• Build dashboards and KPIs to monitor progress toward goals and support executive decision-making.
• Leverage data-driven insights to monitor performance adjust tactics and deliver P&L results.
• Oversee sales operations including goal setting pipeline management forecasting and budgeting.

Digital Growth & Innovation

• Lead the strategy for digital transformation within the real estate channel leveraging technology automation and data to enhance partner engagement and sales efficiency.
• Collaborate with internal teams to design scalable digital marketing and enablement programs that drive partner self-service lead conversion and retention.
• Identify and evaluate new digital tools platforms and integrations that expand reach and streamline the partner and agent experience.
• Support continued innovation in digital tools and Salesforce utilization to enhance productivity and visibility across the team.

Additional Responsibilities

• Partner with the Chief Commercial Officer and cross-functional leaders to align sales goals with company objectives and the broader go-to-market strategy.
• Expand Cinchs presence by developing strategic relationships with large and mid-sized real estate brokerages title companies and technology partners.
• Strengthen existing partnerships to drive retention growth and new product adoption.
• Team Development & Coaching
• Recruit mentor and retain top sales talent across multiple regions.
• Foster a culture of accountability collaboration and performance excellence.
• Operational Excellence

Required Experience:

Exec