Commercial & Professional Marketing Specialist (Emilia Romagna, Toscana and Marche)
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Job Location:
Monthly Salary:
Posted on:
11-11-2025
Vacancies:
1 Vacancy
Job Summary
Job Title
Commercial & Professional Marketing Specialist (Emilia Romagna Toscana and Marche)Job Description
In this role you have the opportunity to
promote Sleep and Respiratory Care (SRC) products and solutions in the assigned area (Centre Italy) and maximize sales margins market share and customer relationships in order to ensure long term profitability in the targeted territory (Emilia Romagna Toscana and Marche)
In addition you will ensure that customers (e.g. clinician technicians operators agents Home Care Provider) are properly trained and supported.
You are responsible to
- Manage customers and clinical stakeholders in the assigned territory
- Conduct regular visits to customers (prescribers: Pneumologist/neurologist nurses physiotherapists etc) to obtain direct feedback from them about Philips solutions and to be updated on the local tenders Home Care Providers penetration competitors
- Support and follow the clinical community/Hospitals in the assigned zone to expand the sleep and ventilation therapy adoption
- Support and develop dedicated marketing educational and commercial activities for prescribers (also in collaboration with the Business Partners) in order to achieving sales and marketing targets in assigned territory.
- Train all customers (prescribers and Home Care Providers) in order that all stakeholders are provided with high quality training to achieve optimal usage of the product as indicated by the IFU
- Develop strong relationships with the field commercial organization of the business partners in order to increase the adoption of Philips SRC solutions
- Contribute to maintaining and updating customers segmentation profile in CRM
- Monitor of the local trends Market Share and market dynamics of prescriptions in order to define commercial and marketing strategies to increase Philips adoption
You are a part of
the Local Commercial&Professional Marketing team in direct line with Commercial&Professional Marketing Lead.
To succeed in this role you should have the following skills and experience
- Technical background.
- Previous experience as sales/technical specialist in medical sector is preferred
- Experience in home care market is a plus
- Knowledge of computer applications (i.e.: Microsoft Word Excel) required
- Self-motivated enthusiast proactive and able to manage own workload
- Excellent communication and interpersonal skills with the ability to establish relationships.
- Verbal and written english proficiency on top of italian as local languange.
How we work together
We believe that we are better together than apart. Field roles are most effectively done outside of the companys main facilities generally at the customers or suppliers locations so we expect in-person activities either at customer locations or in the office at least 3 days a week.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters and we wont stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
Learn more about our business.
Discover our rich and exciting history.
Learn more about our purpose.
If youre interested in this role and have many but not all of the experiences needed we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here.
#LI-EU
#ConnectedCare
Required Experience:
IC
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
Philips has been revolutionizing lighting for over 125 years. We pioneered the world changing development of electric light and LED, and are now leading the way in intelligent lighting systems. Our deep understanding of how lighting positively affects people, enables us to deliver inn ... View more
