Associate Director of External Relations, School of Law

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Open Date:

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Job Description:

Key Responsibilities:

Alumni Engagement

• Build maintain and implement a comprehensive alumni engagement program designed to provide opportunities for alumni to commune serve and develop professionally and personally through board engagement and leadership communications events and programming that enhances pride dedication and support for UBalt Law.
• As part of the alumni engagement program:
• Provide strategic and operational management support and administrative guidance for the UBalt Law Alumni Association (UBLAA) by among other things supporting membership and annual activities including but not limited to planning meetings and gatherings ensuring that Bylaws remain current and providing strategic guidance and operational assistance to UBLAA leadership and committees to help move forward the work of UBLAA.
• Serve as the primary contact for UBLAA Board members as they move forward UBLAA efforts.
• Plan manage and execute all UBLAA events including regular alumni gatherings networking events and Alumni Awards.
• Working with the Events Coordinator ensure that all alumni events are properly scheduled and calendared.
• Create strategy for draft and implement most alumni communications to both internal and external constituencies including UBLAA communications events invitations social media website and individual inquiries.
• Maintain and develop alumni contact lists and other engagement information.
• For all law school events that involve an alumni component (whether planned within External Relations or outside of the team) engage with interested constituencies (e.g. Law Career Development Office (LCDO)/ Office of Student Affairs (OSA)/Admissions/student groups/organizations/journals) to ensure proper coordination occurs and proper alumni engagement strategy is infused into the planning and implementation.
• Strategize and develop plans for individual alumni engagement that leverage relationships and support development efforts and work closely with development/advancement colleagues to build a pipeline from alumni relations to development/advancement efforts.
• Draft and publish a regular alumni newsletter.
• Collect and regularly publish alumni class notes.
• Gather and share information internally and externally regarding alumni opportunities to engage and serve and highlight alumni accomplishments and accolades through various platforms.
• Lead preparation of alumni-focused communications and invitations.
• Assist with Deans Development Circle meetings event planning and relationship-building efforts as needed.
• Contribute to the writing and production of the Baltimore Law magazine.
• Develop alumni engagement assessment metrics/tools and feedback mechanisms to make sure alumni engagement work is most effective.
• Serve as a key contact and partner with the University Office of Advancement and External Relations as they lead wider University alumni relations and development efforts.
  

Partnership Management

• Serve as a primary point of contact for law firm and bar associations and continue to build out relationships (approx. 30 partnerships across greater Baltimore and Maryland area and DMV).
• Regularly collaborate with and convene internal and University partners (LCDO OSA Admissions OAER Office of Academic Affairs Events Coordinator etc.) to identify and coordinate meaningful ways to encourage infuse and nurture alumni engagement partner community and other external relations.
• Research and manage prospects; information preparation and sharing/briefings for events/engagements.
• Partner with University OAER to submit alumni changes to be made to Raisers Edge accounts.
  

Online Presence and Internal and External Digital Content & Promotion

• Manage operation and postings on UBalt Laws social media sites including LinkedIn Facebook Instagram and X. Post platform appropriate content weekly. Consult with University digital content specialist monthlyand find ways to leverage University social media. Create content based on student stories alumni stories partner stories faculty/center/clinic/departmental news. Promote law magazine articlesand other internal and external accolades and accomplishments. Assist in growing social media presence across all social channels. Set the tone and voice across platforms and outward communication of messaging and responses including monitoring of conversations and proactively managing potential issues.

• Develop and/or oversee the development of digital signage in the law school on three display screens including the design and scheduling of content for messaging and event promotion.
• Assist Director with marketing initiatives Association of American Law Schools (AALS) submissions and other promotional submissions and respond to media inquiries as needed.
• As needed make sure the law schools website is updated the content is concise and consistent with the overall branding and positioning of the law school and university and the messaging supports long-term marketing strategy and goals.
• Produce and monitor metrics and measures to track and expand law school presence on social media platforms.
• Assist in engaging with faculty members staff and students to understand their needs and improve the content of the website and the law schools presence in all aspects of the law schools website.
• Develop webinars and panels and edit and post recordings on YouTube and to share on social media.
• Assist in gathering and creating news from law school stakeholders including faculty and law alumni and promote news and events through appropriate platforms to key constituents.
• Promote key law school events. For major law school events provide promotion and media relations support signage and VIP and alumni engagement management as needed.

Other Duties as Assigned

• Assist with other law school projects as assigned by the Director and/or Associate Dean to support the law school.
• Ensure regular clearing of forms (gifts photo requests alumni engagement alumni class notes etc.)

Minimum Qualifications:

• Bachelors degree
• 5 years of work related to the alumni relations community engagement communications and/or marketing fields.

Preferred Qualifications:

• Masters degree
• 7 years of work related to the alumni relations community engagement communications and/or marketing fields.

Required Knowledge Skills and Abilities:

We offer a competitive benefits package including health life prescription and dental plans tuition remission benefits paid leave (22 days of annual 15 days of sick 3 days of personal and 14-15 holidays) and retirement plans with employer contributions. You can see more details on our benefits here.

Additional Job Information:

The University of Baltimore (UBalt or University) does not discriminate on the basis of sex gender race religion age disability national origin ethnicity sexual orientation gender identity or other legally protected characteristics in its programs activities or employment practices. UBalt is an Equal Opportunity/ADA Compliant Employer & Title IX Institution.