Marketing Manager – Projects & Daily Banking (Two 6-month contract roles Projects & Parental Leave Cover)

Were known for being a bit different that orange bank. But dont mistake that for casual. Were serious about helping our customers live their best lives and chase their dreams.

Were on the hunt for two Marketing Managers to join our Product and Customer Marketing team on 6-month contractsone focused on Projects and the other covering Daily Banking during parental leave.

These roles are pivotal in delivering high-impact marketing initiatives across the Retail Bank. Whether youre orchestrating product-agnostic campaigns like KYC T&Cs and CX enhancements or leading go-to-market strategy for our Daily Banking portfolio youll be driving measurable outcomes with a customer-first mindset.

Youll collaborate closely with Product Digital Brand Legal and external agencies to deliver integrated campaigns that are bold compliant and unmistakably ING.

Ready to make an impact

What youll do
Marketing Manager Projects (6-month contract)

• Lead flawless execution of product-agnostic initiatives including KYC T&Cs Notices of Change and remediation communications.
• Manage cross-functional collaboration with Product Digital Brand Contact Centre and external agencies.
• Ensure compliance and regulatory controls are met with audit-ready documentation and approvals.
• Oversee budgets vendor relationships and campaign performance to deliver on time and on budget.

Marketing Manager Daily Banking (6-month parental cover)

• Develop go-to-market strategy and integrated campaigns for the Daily Banking portfolio.
• Translate customer insights and product features into compelling customer-first messaging.
• Coordinate multi-channel marketing across owned paid and earned media to drive engagement.
• Optimise campaign performance using data experimentation and continuous improvement.

What were looking for

• Strategic mindset with the ability to turn customer and market insights into compelling value propositions and marketing strategies.
• Creative communicator who can craft clear customer-first messaging and bring the ING brand to life across campaigns.
• Strong project and campaign management skills with experience delivering initiatives on time on budget and in compliance.
• Data-driven decision maker confident using experimentation analytics and performance metrics to optimise outcomes.
• Excellent collaborator and influencer skilled at aligning cross-functional teams and navigating complex stakeholder environments.
• Minimum 5 years experience in financial services marketing or agency roles with a focus on integrated product marketing.

Whats in it for you

• Discounted ING Health Insurance
• An additional Rest Day to support your wellbeing
• An IMPACT day to volunteer on approved sustainability activity

About Us

At ING were all about making life simpler and more rewarding - for the people who bank with us the team members who work with us and the communities were proud to support. Joining ING means stepping into an environment where your individuality isnt just welcomed - its celebrated. Weve built a culture thats fun inclusive and supportive giving you the freedom to be yourself so you can do your thing.

Whether youre taking ownership of exciting projects thinking outside the box or working with global colleagues youll find ING is the kind of place where growth isnt just a possibility; its a promise. As a WGEA Employer of Choice for Gender Equality and Family Inclusive workplace youll feel the difference in how we value and champion our people.

We make hiring decisions based on your skills capabilities and how you align with our values - not on ticking every box. So if youre interested but dont meet all the criteria we encourage you to apply. Were invested in fostering a diverse and inclusive workplace where everyone feels like they belong. Were your alliesin helping you do your thingduring the recruitment process so let us know if you require any support or adjustments when you apply. Let us know if youd like to chat with an LGBTQ Confidential contact.

Sound like your kind of vibe We cant wait to hear from you!

(One last note: We operate using a direct talent sourcing model so no agency introductions please.)

ING is Australias most recommended bank according to RFI Globals Consumer Atlas Survey JanuaryJune 2025 (n 29510) when compared to customers of the 10 largest ADIs operating in Australia.

Need more

Rachel Yuen

Applications close 14th November 2025

Internal advert blurb:

Before you apply
Here at ING we consider employee development to be important and encourage existing employees to apply for suitable internal positions. It is expected that any employee applying for a vacant position would have been in their current role for a minimum of twelve (12) months before applying. This may be waived in special circumstances and after consultation with your manager

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