Senior Manager Client and Partner Advocacy Lead

Ready to shape the future of work
At Genpact we dont just adapt to changewe drive it. AI and digital innovation are redefining industries and were leading the charge. Genpacts AI Gigafactory our industry-first accelerator is an example of how were scaling advanced technology solutions to help global enterprises work smarter grow faster and transform at scale. From large-scale models to agentic AI our breakthrough solutions tackle companies most complex challenges.
If you thrive in a fast-moving tech-driven environment love solving real-world problems and want to be part of a team thats shaping the future this is your moment.
Genpact (NYSE: G) is anadvanced technology services and solutions company that deliverslastingvalue for leading ourdeep business knowledge operational excellence and cutting-edge solutions we help companies across industries get ahead and stay by curiosity courage and innovationour teamsimplementdata technology and AItocreate tomorrow to know us onLinkedInXYouTube andFacebook.
Inviting applications for the role of Senior Manager Client and Partner Advocacy Lead

The Client and Partner Advocacy Lead plays a pivotal role in shaping and executing a holistic advocacy program that strengthens Genpacts market presence and supports business growth objectives. This strategic leader will demonstrate expertise in identifying new opportunities cultivating robust relationships and producing impactful content that highlights Genpacts unique value through the perspectives of its esteemed clients and partners. The ideal candidate will exhibit strong collaboration skills and possess a background in marketing communications and client relationship management.
Responsibilities
Strategy Development & Execution: Formulate and implement a comprehensive client and partner advocacy strategy aligned with Genpacts overarching business goals including establishing key performance indicators (KPIs) and monitoring program success.
Opportunity Identification: Proactively uncover opportunities to amplify client and partner advocacy through initiatives such as case studies video testimonials press releases and other marketing collateral. Coordinate regularly with unit leaders to identify accounts suitable for public acknowledgment and collaborate with vertical marketing and partner teams to source compelling stories.
Stakeholder Management: Engage with both internal teams (including Account Owners Marketing Creative Media Web Performance Marketing and PR) and external stakeholders (Client Representatives Communications Legal Agency Partners) to ensure cohesive support and alignment across advocacy efforts. Strengthen outreach to internal stakeholders to maintain a steady pipeline of advocacy stories.
Content Creation: Oversee the development of high-quality engaging contentsuch as narratives videos and digital assetsthat effectively communicates Genpacts achievements and differentiators with an emphasis on Advanced Tech / Genpact Next initiatives.
Client Story Repository: Oversee client story repository and manage the publication of stories ensuring timely and accurate updates across platforms.
Corporate Collateral: Feed into corporate materials including concise case study one-pagers; secure permissions for use of client logos and brand names.
Solution and Service Line Collaboration: Collaborate with the solutions team to produce case studies video testimonials service line and solution summaries thought leadership assets and facilitate partner activations.
Partner Story Engagement and Promotion: Organize and coordinate partner engagement in marketing campaigns speaking opportunities and industry award programs. Drive promotion of partner initiatives through curated web content targeted social media campaigns and active participation in relevant events.
Client Summaries: Compile summary overviews of clients and partners to support investor communications and earnings reports.
Reference Sourcing: Identify and source solution references aligned with various service lines.
Relationship Management: Foster and sustain enduring relationships with key clients and partners to encourage advocacy and secure their involvement in ongoing marketing activities.
Approval Process Oversight: Ensure all necessary approvals from clients and partners are obtained and documented according to Genpacts established protocols.
Program Promotion: Collaborate with the broader marketing team to disseminate advocacy content through diverse channels including Genpacts official website social media platforms and industry events.
Budget Management: Efficiently manage the advocacy programs budget prioritising resource allocation for maximum impact.
PR Integration: Coordinate advocacy opportunities with PR and media teams as needed.
Content Repository Management: Maintain up-to-date records of all advocacy materials across both public-facing repositories () and internal archives (Client Stories Storefront).
This description outlines an opportunity for a driven leader to significantly enhance Genpacts brand through innovative advocacy initiatives and strategic partnership engagement.
Qualifications we seek in you!
Minimum Qualifications
Bachelors degree in marketing Communications or a related field. MBA preferred.
Relevant years of experience in marketing communications or client relationship management with a focus on client advocacy or testimonial programs.
Proven track record of developing and executing successful client advocacy programs that drive business results.
Strong understanding of marketing principles and best practices.
Excellent communication interpersonal and presentation skills.
Ability to build and maintain strong relationships with internal and external stakeholders.

Preferred Qualifications/ Skills
Experience managing budgets and tracking program performance.
Experience in working with global teams and clients.
Familiarity with the B2B technology or services industry is a plus.

Why join Genpact
Be a transformation leader Work at the cutting edge of AI automation and digital innovation
Make an impact Drive change for global enterprises and solve business challenges that matter
Accelerate your career Get hands-on experience mentorship and continuous learning opportunities
Work with the best Join 140000 bold thinkers and problem-solvers who push boundaries every day
Thrive in a values-driven culture Our courage curiosity and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress
Come join the tech shapers and growth makers at Genpact and take your career in the only direction that matters: Up.
Lets build tomorrow together.

Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race color religion or belief sex age national origin citizenship status marital status military/veteran status genetic information sexual orientation gender identity physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity customer focus and innovation.
Furthermore please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a starter kit paying to apply or purchasing equipment or training.