Social Media Manager

Job Title: Social Media Manager
Location: New York City

About Inversion:

Inversion is a technology company that develops cutting-edge products and services to enable blockchain-driven business model transformations of legacy businesses. We pursue targeted acquisitions that leverage our blockchain technology to fundamentally transform business models drive significant cost reductions and achieve industry-leading profitability all while maintaining operational continuity in core business functions.

By strategically combining decentralized systems with our disciplined acquisition methodology we disrupt traditional industries and build scalable high-growth and profitable businesses.

We are backed by top-tier investors in crypto and tech. Our team brings deep experience from leading financial institutions and a decade of investing in crypto and technology.

Were at an inflection point where crypto is no longer just experimentalits actionable. At Inversion youll be a pioneer in shaping how blockchain is used to create meaningful impact across industries and proving to the world that like the Internet crypto is a technology that most businesses will adopt to remain competitive.

Learn more on our website and follow us on X and LinkedIn.

Position Overview

Inversion is hiring a Social Media Manager to lead the repackaging optimization and distribution of Inversions content across digital platforms including X LinkedIn and TikTok.

The Content Manager will drive reach and engagement by transforming existing long-form materials podcasts research talks and data into high-performing short-form video visual and written content tailored for multiple social platforms.

This role sits at the intersection of creative strategy and tactical execution. The ideal candidate is a crypto-native storyteller with strong instincts for editing distribution and growth. You should understand how to turn ideas into momentum and content into conversation.

Key Responsibilities

• Repackage Inversions long-form content (podcasts interviews research AWI/Q data) into short-form video clips and visual assets designed for engagement.

• Develop and manage content calendars across X (Twitter) TikTok and LinkedIn; publish and engage directly to build and retain audience attention.

• Select and edit high-performing clipscrafting hooks captions and thumbnails optimized for each platforms algorithm.

• Propose and test 23 new content formats; analyze performance data and iterate rapidly to refine format playbooks.

• Design and produce visual assets including charts one-pagers and carousels that communicate complex ideas clearly.

• Collaborate with internal teams to ensure message consistency and alignment with upcoming launches and announcements.

• Track performance metrics and engagement analytics; synthesize insights into actionable content strategy improvements.

• Build repeatable workflows for content sourcing editing approval and publishing.

• Contribute to community engagement by identifying and participating in relevant conversations within the crypto ecosystem.

• Maintain a steady cadence of high-quality social-first content that amplifies Inversions brand voice and mission.

Qualifications

• 24 years of experience in digital content creation social media management or short-form video production.

• Demonstrated ability to drive organic engagement through content packaging and creative distribution strategies.

• Proficiency in short-form video editing and visual storytelling (e.g. Adobe Premiere CapCut or equivalent tools).

• Familiarity with social scheduling and analytics tools (e.g. Buffer Later Notion or native platform dashboards).

• Basic graphic design capability (Figma Canva or similar) for charts carousels and thumbnails.

• Deep understanding of crypto culture narratives and community dynamics; fluent in identifying viral hooks.

• Strong written communication skills and an editorial eye for clarity pacing and emotional resonance.

• Data-driven mindset; comfortable interpreting performance metrics and refining strategy accordingly.

• Self-directed and proactive with a high sense of ownership and a bias toward experimentation.

• Bonus: prior experience in crypto media (e.g. Blockworks Bankless Chainlink XRPL or related communities).

Trial Task

Applicants are invited to complete the following:

• Create a 30-second short-form clip using any Inversion content available online.

• Convert our Head of Researchs MVNO piece into a high-engagement post for X and LinkedIn.

• Clip and optimize a podcast segment for TikTok or X.

Link to Inversion Media Kit

Compensation:

Inversion offers a competitive compensation package including base salary and discretionary bonuses. The role provides significant potential for asymmetric upside especially for individuals who are passionate about driving innovation in the blockchain and investment space.

Why Inversion:

At Inversion you will play a key role in transforming industries through blockchain technology and private equity. This is an opportunity to work at the cutting edge of finance and technology where your contributions will directly impact both the operational and financial success of portfolio companies. If you are a strategic execution-driven leader who thrives in high-growth environments and is excited about the potential for blockchain to reshape traditional business models we encourage you to apply.

Questions:
Please contact our team at with any questions regarding this position.

Inversion is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race color creed religion sex pregnancy national origin ancestry citizenship status age marital or partnership status sexual orientation gender identity or expression disability genetic predisposition veteran or military status status as a victim of domestic violence a sex offense or stalking or any other class or status in accordance with applicable federal state and local laws. This policy applies to all terms and conditions of employment including but not limited to hiring placement promotion termination transfer leave of absence compensation and training. All Inversion employees including but not limited to recruiting personnel and hiring managers are required to abide by this policy.

Required Experience:

Manager