Senior Paid Media Specialist

Makati City - Philippines

Monthly Salary: AUD 3000 - 3500

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

Looking for candidates from the Philippines
Position: Senior Paid Media Specialist
Work hours: 9:00 AM - 6:00 PM Adelaide Australia
Compensation range: AUD $3000 - $3500/month

At RunRemote our mission is to help connect the top-rated remote talent with the worlds best job opportunities. Our key markets and clients are located in the US AUS UK & Canada just to name a few. All of our roles are full-time and 100% remote cutting out the daily commute and providing top-rated talent with the best job opportunities all from the comfort of their home.

About our client
Our client is a fast-growing digital marketing agency based in Australia specialising in helping automotive and motorcycle brands grow through high-performing lead generation campaigns. They manage paid media for dealer groups across Australia with a heavy focus on performance transparency structured optimisation and measurable results.

About the role
The Senior Paid Media Specialist will be responsible for the planning execution optimisation and reporting of Google Ads and Meta Ads campaigns focused on lead generation (not e-commerce). This is a hands-on execution-focused role that requires deep technical expertise strong analytical skills and the ability to manage multiple client accounts with precision and consistency.

Youll work closely with the Marketing Operations Manager and internal creative teams to ensure campaigns align with overall marketing objectives and deliver high-performing results across the automotive caravan and motorcycle industries.

Responsibilities:

A. Campaign Execution & Optimisation

Build manage and optimise Google Ads (Search Performance Max Display
Video Vehicle Ads and Meta Ads campaigns.
Conduct regular performance audits to identify improvements and optimisation opportunities.
Implement structured A/B testing across creative copy landing pages bidding strategies and audiences.
Maintain consistent and high-quality campaign structure and naming conventions across accounts.

B. Performance & Reporting

Monitor daily/weekly performance trends budget pacing lead quality and conversion efficiency.
Produce detailed performance reports with insights and recommended next steps for internal teams.
Analyse client performance by channel campaign type audience and funnel stage to identify improvements.

C. Technical & Tracking

Set up conversion tracking pixels UTM tagging custom conversions and event tracking.
Collaborate with internal team on landing page optimisation and CRO recommendations.
Troubleshoot tracking discrepancies across GA4 Google Ads Meta CRM and reporting platforms.

D. Collaboration & Workflow

Work closely with internal Account Managers and Creative team to implement campaign updates and testing plans.
Suggest creative angles audience targeting strategies and campaign experiments to improve results.
Maintain high levels of accuracy detail and quality control across all accounts.

Requirements:

At least 5 years hands-on experience in Google Ads and Meta Ads campaign
management.
Proven track record in lead generation campaigns (preferably within automotive or related industries).
Strong experience with lead generation (service-based or local business experience preferred).
Strong analytical ability with a deep understanding of advertising metrics and
optimisation levers.
Proficient with Google Ads interface Meta Business Manager Google Analytics (GA4) Tag Manager Conversion Tracking and Pixels.
Excellent understanding of bidding strategies audience targeting funnel strategy remarketing lookalikes and PMax structure.
A strong understanding of Feed-based campaigns VLAs (Google Vehicle Ads) AIA (Automotive Inventory Ads).
Excellent understanding of ad metrics optimisation techniques and budget pacing.
Proficient in ClickUp or similar project management tools.
Strong communication and collaboration skills for internal team coordination.
Highly organised detail-oriented and proactive in identifying issues or opportunities.
Reliable professional and committed to long-term remote work.

Nice to have:

Experience running campaigns for automotive dealerships or similar high-intent lead categories.
Experience with reporting tools such as Looker Studio or Agency Analytics.
Understanding of CRO landing page testing and form conversion optimisation.

Benefits (inclusive in the salary range):

AU$50 Internet Allowance
AU$50 HMO allowance
20 days Paid Time Off

Looking for candidates from the Philippines Position: Senior Paid Media SpecialistWork hours: 9:00 AM - 6:00 PM Adelaide AustraliaCompensation range: AUD $3000 - $3500/monthAt RunRemote our mission is to help connect the top-rated remote talent with the worlds best job opportunities. Our key markets...