Influencer Scout

Location: Canada
Work Setup: Remote/Hybrid (if based in Vancouver)
Reports To: Brand Ambassador Manager

About Us:
We are a private-equity-backed company managing a portfolio of nine consumer brands. Our mission is to build cultural relevance creator momentum and retail credibility by shifting from performance-marketing alone to influencer-led brand-building. Were seeking an Influencer Scout to discover engage and secure the linchpin influencer(s) who will define our brand voice drive culture traffic and retail impact.

Role Summary:
As Influencer Scout you will be the front-line talent acquisition specialist in our creator ecosystem. You will deeply embed in the fitness/health creator landscape to identify rising stars functional coaches and YouTube/Instagram/TikTok voices that align with our brand values. Youll move them through a vetting & trial process lead relationship outreach and support selection of our major influencer partner(s).

Key Responsibilities:

• Discover and build a pipeline of creator talent (YouTube Instagram TikTok niche fitness/functional coaches) aligned with our brand values and ambition for culture-building.
• Recruitment and Sourcing new potential partners.
• Evaluate potential influencers (audience demographics engagement rate growth trajectory content quality brand-fit).
• Initiate outreach build rapport and send top creators to Head of Brand Ambassadors.
• Find top converting Macro Influencers - search and find up and coming creators to run ownership challenges.
• Collaborate with the Brand Experience team to design and manage the trial/accelerator model: creator challenge content-house etc.
• Maintain an influencer CRM/database: track outreach conversations trial results performance metrics and pipeline status.
• Stay deeply embedded in creator ecosystem: monitor emerging platforms format shifts creator business models and competitor approaches.
• Provide reports to leadership: pipeline status trial conversion cost per signing retention metrics content outcomes.
• Assist in structuring long-term partnership contracts with incentives (equity phantom equity or exit bonus) to secure alignment.
• Partner with social content and brand teams to align creator storylines campaign integrations and live community events.

Required Qualifications & Profile:

• Interest in fitness and some experience creator scouting or talent acquisition in a digital/creator-ecosystem environment.
• Proven ability to build relationships within creator/fitness/social-media communities.
• Deep familiarity with YouTube Instagram TikTok ecosystems; adept with metrics like engagement watch-time growth audience intent.
• Excellent communication and outreach skills for connecting with creators and negotiating early-stage partnerships.
• Highly organized proactive and comfortable in a fast-paced evolving environment.
• Data-driven mindset: able to use growth and engagement metrics to prioritize and optimize.
• Keen eye for brand/voice fit and authenticity rather than just follower count.
• Bonus: passion for fitness health coaching functional performance or creator culture in these spaces.
  

What We Offer:

• A front-row seat to building a creator-led growth engine across multiple brands high visibility high impact.
• Opportunity to own the early-stage pipeline of influencers and help design the trial-house model.
• $40k Salary performance-based bonus tied to successful signings and retention.
• Flexible working arrangement; collaborative team of growth-minded marketers creators and brand-builders.
• Unique career path into creator/brand-experience leadership.

Day KPIs:
Days 1-30:

• Build and submit a pipeline of at least 20 qualified creator prospects.
• Complete detailed profiles for at least 15 of those (audience engagement growth content).
• Initiate outreach contact with 10 shortlisted creators.
• Implement the influencer CRM/tracking system.
• Produce internal ideal linchpin profile briefing and secure leadership sign-off.
  

Days 31-60:

• Advance 5-6 creators into the trial/short-list phase.
• Negotiate preliminary terms for each and present for approval.
• Launch at least 1 creator trial (45-day ownership challenge).
• Monitor early metrics: posts created engagement referral traffic from creator content.
• Document and present trial learnings report to leadership.

Days 61-90:

• Select the primary linchpin influencer partner (target: 1) and finalise contract (including equity/exit incentive).
• Recruit with weekly lists of top influencers to partner with sent to Athelte Manager to onboard.
• Ensure first integrated content pieces launch (e.g. YouTube plug Instagram story sequence).
• Achieve brand social follower uplift of 5-10% from influencer activity and referral traffic increase.
• Deliver dashboard summarising pipeline conversion: 20 prospects 6 trials 1 linchpin; include recommendations for next 90 days.

How to Apply:
Please submit:

• Your résumé/CV
• A short cover letter (1-2 paragraphs) describing your most successful talent-scouting win: who the creator was how you found them what you achieved.
• Optionally: A short list of 2-3 creator prospects you believe we should explore (with rationale audience content quality growth potential fit).