Product & Marketing Manager, Medical

Avery Dennison Medical seeks a Product & Marketing Manager to drive revenue growth profitability (gross profit/EBIT) and product lifecycle management for our Medical/MedTech portfolio. This role supports Sales R&D/New Product Introduction Finance Engineering Operations and Supply Chain Management. The ideal candidate thrives in a fast-paced entrepreneurial environment and is passionate about growth and calculated risk.  Avery Dennison Medical is a white label contract/legal manufacturer of medical devices serving global clients across Europe USA and Asia. We offer rolled goods converting and finished goods solutions compliant with FDA 21CFR and EU CE/MDR standards. Our Center of Excellence in Longford features Cleanroom manufacturing Advanced R&D and Plant Operations.

Key Responsibilities:

Product Management & Support:

• Lifecycle Management: Define and execute PLM activities including new product launches line extensions cost reductions and service guideline updates.

• Pricing & Commercial Terms: Develop and implement competitive pricing strategies and commercial terms with Sales; lead cost-down initiatives.

• Market Segments: Focus on Ostomy Wound Care Negative Pressure Wound Therapy Drapes and Skin Care.

• Commercial Analytics:

  • Pricing: Lead a Pricing Steering Group build new pricing plans manage dynamic pricing and mitigate external factors. Track KPIs.

  • Market Intelligence: Develop SME expertise conduct research on product category dynamics competitive analysis and payer analysis.

  • Legal & Contracts: Manage commercial agreements IP protection and service/supply agreements with the Legal Team.

• Service Guidelines: Establish service guidelines with Supply Chain and Sales aligning with product performance and customer expectations.

• Collaboration: Work with R&D on market intelligence and portfolio gaps.

• Sales Enablement: Drive application-focused sales enablement including data sheets selling tools and training materials.

• Product Oversight: Maintain global product overview and sampling coordination.

Marketing:

• Trade Show Management: Lead coordination of Medica Dusseldorf trade show including booth management logistics and team planning.

• Communication & Promotion: Initiate and manage campaigns (literature brochures newsletters sales actions). Support local sponsorship.

• Collaboration: Liaise with the Medical Tapes Division (US & Belgium) on global offerings brand and digital/physical promotions.

Administrative:

• Leadership Team: Support strategic decision-making and team engagement.

• New Product Development: Lead cross-functional initiatives providing market insights alongside R&D Sales and Marketing.

• NPI Process: Support NPI including gate reviews and R&D updates. Manage inter-company sales and Salesforce.

• Budget Management: Maintain department budget and plan future requirements.

• Travel Coordination: Plan travel calendars with the Commercial Team.

• Revenue & Profit Growth: Optimize growth by managing the product portfolio.

• Strategic & Operating Plans: Collaborate on developing strategic and operating plans.

• Product Localization: Localization requirements including artwork changes and translations.

Growing the Business:

• Sales Partnership: Accelerate growth and support product development.

• External Engagements: Participate in customer visits and events to understand market trends and regulatory requirements.

• Strategic Planning: Liaise with General Manager Commercial R&D on strategic planning.

• Profitability Monitoring: Monitor product profitability with Finance.

• Market Analysis: Maintain analysis focused on trends size and competitive solutions.

Qualifications :

Ideal Requirements:

• 5 years in Product Management R&D or Commercial role in MedTech managing technical product lines in a B2B in collaboration analytical and negotiation.

• Bachelors degree in engineering commerce or Finance. Financial and business acumen.

• Interpretation of regulatory affairs (FDA 21CFR EU CE/MDR).

• Strong communication skills with proficiency in English.

• Critical thinking and ability to influence strategy.  

Advantageous Requirements:

• MSc or additional qualifications in technical/commercial field.

• Ostomy Wound Care Negative Pressure Wound Therapy or Skin Care market experience.

• Willingness to international travel: 10-20% as required. 
• Ability to visit our office/manufacturing site on regular basis. Location: Longford Ireland.  National remote working possibility after a trial period.

Additional Information :

This role will be based in Longford Ireland.  Successful applicants can apply for remote working 1-2 days per week (subject to approval by local HR) after completion of probation period (min. 6 months period).

Remote Work :

No

Employment Type :

Full-time