Digital Marketing Manager

Logex

Not Interested
Bookmark
Report This Job

profile Job Location:

Cologne - Germany

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

Job description

Our mission

We turn data into better healthcare. With our insights we make healthcare more affordable and better and we improve the patients and clinicians experience.

About the role

LOGEX is looking for a strategic and hands-on Digital Marketing Manager to lead and execute our digital marketing strategy across key markets (DACH NL UK Nordics). This role is pivotal in driving pipeline growth increasing brand visibility and enhancing customer engagement through data-driven digital campaigns.

You will own the digital marketing funnel manage our MarTech stack and collaborate cross-functionally to deliver impactful campaigns. This is a high-impact role for someone who thrives in a fast-paced evolving environment and is passionate about digital innovation.

Your impact and responsibilities

Strategy & Ownership

Develop and lead the digital marketing strategy aligned with business goals

Design funnel strategies lead nurturing and scoring models

Own and optimize the MarTech stack (HubSpot Google Ads LinkedIn Campaign Manager etc.)

Drive innovation in digital channels and campaign formats

Execution & Optimization

Oversee multi-channel campaigns (email paid media SEO social website)

Implement A/B testing and conversion rate optimization

Analyze performance data to inform strategic decisions and improve ROI

Collaboration & Leadership

Work closely with Sales Product Content and Regional Marketing teams

Guide and mentor the Digital Marketing Specialist

Define KPIs and dashboards to track campaign performance lead quality and pipeline contribution.

Use data to continuously improve targeting messaging and channel mix.

Oversee website performance UX improvements and conversion rate optimization.

Job requirements

Your profile

Bachelors or Masters degree in Marketing Digital Media or related field

5 years of experience in digital marketing preferably in B2B SaaS or healthcare

Expertise in marketing automation platforms (HubSpot)

Strong command of Google Ads LinkedIn Campaign Manager Meta Ads

Solid understanding of SEO/SEM Google Analytics Tag Manager

Familiarity with CMS (e.g. WordPress) and CRM (e.g. Salesforce)

Experience with A/B testing and conversion rate optimization

Proactive hands-on and detail-oriented

Comfortable in a fast-paced evolving environment

Data-driven customer-focused and results-oriented

Collaborative and open to feedback and learning

Proven success in lead generation and pipeline acceleration.

Hands-on experience with marketing automation platforms (e.g. HubSpot Marketo) CRM (Salesforce) and analytics tools.

Why LOGEX

  • An excellent compensation package

  • An informal working environment with motivated colleagues

  • The possibility to work in a hybrid setup

  • A laptop and everything you need to set up a comfortable and ergonomic home office

  • Personal and professional development opportunities through our LOGEX Academy

  • Access to our mental health partner OpenUp

  • Regular after-work drinks and many more social events

Contact us!

You can apply via the button below and upload your CV. For more information or in case you have any
questions you can contact Wesley Schreuder at

Our company is dedicated to building a workplace that promotes equity diversity and inclusion and we believe that a diverse workforce is essential to our success. As we strive to create a workplace where everyone feels valued and respected regardless of their race gender sexual orientation age religion or any other characteristic we encourage everyone to apply.

All done!

Your application has been successfully submitted!


Required Experience:

Manager

Job descriptionOur missionWe turn data into better healthcare. With our insights we make healthcare more affordable and better and we improve the patients and clinicians experience.About the roleLOGEX is looking for a strategic and hands-on Digital Marketing Manager to lead and execute our digital m...
View more view more

Key Skills

  • Civil
  • Anti Money Laundering
  • Intelligence
  • Hospitality
  • Administrative Services