Marketing Manager Netherlands Paternity Cover

Hello were Laka

You might not have heard of us yet - thats OK youve found us now - come and find out more about our journey...

Founded in 2017 Laka set out to transform insurance by connecting passionate cyclists to form a collective and protect their bikes for when things go wrong - a better model for insurance was born. For once people come first in insurance by fairly sharing the cost amongst each other. We exist to rewrite the rules of insurance so its something people stand with not against.

Our model: Laka makes sure everything runs smoothly for The Collective - from exceptionally fast claims splitting the cost fairly guaranteeing a maximum price and all the other heavy lifting of a regulated insurance business. For that service the collective pays Laka a fee relative to the claims in a month.

Take a closer look at exactly what this means and how it works here.

What have we been up to since then...

In a nutshell weve been very busy! Here are a few of the massive achievements weve had:

Raised $10.4 million at series B!

Grown the team to over 60 Lakanauts based across the UK and NL enabling a choice-based remote-first way of working

Launched Laka in a total of 9 countries essentially helping more people in more places!

Captured the UK and NL enthusiast cyclist market and expanded into commercial business partnering

Been awarded Best Cycle Insurance Provider (for the past 7 years in a row - go us! )

Opened 3 shiny new offices in London Bristol & Amsterdam to provide spaces for people to collaborate as they like

Weve also achieved a 5* rating on Google Reviews and Glassdoor - go check us out!

Help us continue to change an outdated industry...

Were growing real fast on our path to make the Laka collective model the industry standard and were expanding across segments products and territories. Were looking for innovative bold and brave minds to help us build the worlds best insurance company.

About the role

Marketing Manager (Netherlands)

Were looking for a results-driven marketer to lead our D2C consumer marketing activities in the Dutch market on a paternity cover basis. The ideal candidate has a strong background in digital and performance marketing with a proven ability to drive growth optimize campaigns and build meaningful connections with consumers. This is a great opportunity to take ownership of marketing strategy and execution for one of our key markets during a critical period.

What youll be doing:

• Executing marketing campaigns
• Managing budget and performance for the region
• Combination of hands-on channel management plus managing freelancers across: affiliates paid search paid social influencers podcasts youtube advertising
• Responsibility for CRM and Website management for the region
• Localising marketing campaigns and product communications for the Dutch market

Could this be you

• 5 years of marketing experience within a direct-to-consumer (D2C) business ideally in a fast-paced or high-growth environment. (More experience is welcome especially given the short-term nature of the role.)
• Proven expertise in digital and performance marketing with hands-on experience across channels such as paid social search display and CRM.
• Fluent in both English and Dutch with excellent written and verbal communication skills in both languages.
• Strong analytical mindset with the ability to interpret performance data and optimize campaigns for growth.
• Collaborative and proactive able to work cross-functionally with global and local teams.
• Available for a fixed-term or paternity cover contract ready to make an immediate impact.

And just so you know Insurance experience isnt required (for most roles). Well teach you anything you need to know and upskill you if needed. But before you apply please make sure that you have permission to work in the UK NL or France as were unable to provide visa sponsorship for any of our current roles.

Belonging at Laka

Were committed to building and sustaining a business that promotes diversity equity inclusion and belonging - our customer collective is broad and inclusive and wed like our own people to be too. Were fast becoming a global community of people and we believe each persons unique qualities should be celebrated as they are a huge part of what makes Laka a great place to be. Wed love you to bring your authentic self to work every single day no matter your age ethnicity religion citizenship gender identity sexual orientation disability status caring responsibilities neurodiversity or anything else that makes you you. If youd like to request a reasonable adjustment as part of our application or assessment process please let us know by emailing View email address on

To find out more about what its like to work at Laka visit our careers page here.

Our customer collective is broad and inclusive and wed like our own people to be too. We continuously strive to build a diverse team from all backgrounds as we believe that varied experiences and perspectives makes the Laka collective even stronger. If youd like to request a reasonable adjustment as part of our application or assessment process please let us know by emailing

Required Experience:

Manager