Communications Expert PI Tribe Growth

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profile Job Location:

Amsterdam - Netherlands

profile Monthly Salary: EUR 24 - 28
Posted on: 02-11-2025
Vacancies: 1 Vacancy

Job Summary

Ready to be the voice that connects and inspires

As a Communications Expert in the Strategy & Reporting Team youll be at the centre of shaping how hundreds of colleagues understand engage with and drive the banks strategic vision. This is your chance to spark meaningful conversations build bridges across teams and turn insights into action: using creativity data and storytelling to make every message matter. If youre passionate about empowering others thrive on collaboration and want to leave a lasting impact in a dynamic innovative environment this is the role where your ideas will truly resonate.

The team
At ING our ambition is to become Europes leading mobile bank. Within the Tribe Growth we use data and customer insights to continuously improve our services and align them with what customers truly need. We make ING increasingly customer-centric and ensure that data plays a central role in our decisions and strategies.

The Strategy & Reporting team aims to:

  • Drive the Private Individuals strategic narrative
  • Support key strategic initiatives
  • Define monitor and challenge progress on Objectives and Key Results
  • Set the standard for self-service and steering reporting for local and global clients.

As our Communications Expert youll be the driving force behind internal communication across the Private Individuals domain. Youll help shape how we share updates spark conversations and build a stronger sense of community across teams.

Your role and responsibilities

As Communications Expert at the Strategy & Reporting Team you are mainly responsible for:

  • Crafting our communication approach
    Co-create and implement a smart consistent internal communication strategy using a variety of tools (e.g. e-mail intranet internal social network townhalls)
    Drive this approach both for the Private Individuals domain and Tribe Growth
  • Bringing strategy to life through communication and engagement
    Translate our strategic goals into clear compelling messages that foster understanding and employee engagement
    Use data insights strategic priorities and outside-in perspective to enrich your storytelling. Raise awareness of delivered milestones within the local domain and in the wider global community of Private Individuals
  • Being the go-to person for Private Individuals communication
    Act as the central contact for colleagues and teams across ING when it comes to Private Individuals communication
    Lead all communications tasks related to domain-wide initiatives
  • Empowering others to communicate better
    Set the standard for communication across the PI community. Help others improve their messaging


How to succeed
We hire smart people like you for your potential. Our biggest expectation is that youll stay curious. Keep learning. Take on return well back you to develop into an even more awesome version of yourself.

What we are looking for:

  • Masters degree (preferably in a relevant field such as Communications Marketing Journalism; specialization in the financial sector is a plus)
  • 5 years of relevant experience in a similar role preferably at a large financial institution
  • Strong skills in communication content creation & storytelling: independently crafting compelling messages aligned with internal guidelines and diverse stakeholder perspectives
  • Experience with designing implementing and measuring the effect of internal communication strategies
  • Extensive experience using internal communication tools such as Sharepoint. Ability to leverage GenAI tools in the workflow is a plus
  • Understanding of the financial sector and banking; experience with data analysis and strategy are all a plus
  • Good work ethic independence accountability integrity discretion and ability to deal with sensitive topics
  • Exceptional command of written and verbal English (knowledge of Dutch is advantageous)

Rewards and benefits

We want to make sure that its possible for you to strike the right balance between your career and your private life. You can find out more about our employment conditions at Benefits in the Netherlands

The benefits of working with us at ING include:

  • A salary tailored to your qualities and experience

  • 24-28 vacation days depending on contract

  • Pension scheme

  • 13th month salary

  • Individual Savings Contribution (BIS) 3.5% of your gross annual salary

  • 8% Holiday payment

  • Hybrid working to blend home working for focus and office working for collaboration and co-creation

  • Personal growth and challenging work with endless possibilities

  • An informal working environment with innovative colleagues

About us

With 60000 employees and operations in approximately 40 countries there is no shortage of opportunities for people with initiative who want to help people take a step ahead in life and in business. Do you want to work at the cutting edge of whats possible and at the same time ensure you work with integrity and hold the customers interests at heart Do you want to be surrounded by progressive inspiring diverse and supportive colleagues Then there is no better place to invest your talents than at ING. Join us. Apply today.

Ready to be the voice that connects and inspiresAs a Communications Expert in the Strategy & Reporting Team youll be at the centre of shaping how hundreds of colleagues understand engage with and drive the banks strategic vision. This is your chance to spark meaningful conversations build bridges ac...
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