Content Marketing Specialist French Market

Barcelona - Spain

Yearly Salary: EUR 28000 - 32000

Posted on: 21 days ago

Vacancies: 1 Vacancy

Job Summary

Hello!

At Factorial were looking for a Content Marketing Specialist to help us take our Marketing and inbound strategy to the next level.

Ready to be part of the challenge

The Role

We are seeking a creative and data-driven Content Marketeer to own the content strategy and execution of the French Market.

Youll play a key role in shaping how Factorial connects with our audience crafting stories that attract educate and convert while aligning with our global marketing and business goals.

This is both a strategic and hands-on role. During the first months youll dive deep into content production and optimization: managing freelancers publishing blog posts and refining SEO practices. Over time youll take ownership of the full French content strategy and driving measurable impact on traffic engagement and lead generation.

In a few words a high-impact role for a marketer who loves creating powerful content and wants to see real business results from their work.

What will you be doing

1. Copywriting & Blog Management

Drive our French blog operations: planning coordination and publication in line with SEO goals.
Collaborate with freelancers and internal experts to produce high-quality on-brand content.
Edit optimize and elevate articles to ensure clarity engagement and search visibility.
Monitor performance and identify opportunities to grow organic traffic and readership.

2. Content Strategy & Optimization

Define and execute the content roadmap with the Content Lead ensuring alignment with global strategy and local business needs.
Collaborate with Product Marketing Sales and Growth teams to craft content that speaks to our ICPs challenges and drives commercial outcomes.
Create premium resources (guides eBooks case studies landing pages) that fuel lead generation and brand authority.
Continuously refine the content library and website to keep it fresh relevant and impactful.

3. Performance & Growth

Adopt a growth-driven mindset; test learn and scale what works.
Track and analyze performance metrics (traffic engagement conversion CRM attribution).
Use insights to influence future strategy and amplify the reach of successful initiatives.
Collaborate with cross-market teams to share learnings and replicate best practices.

Your Profile:

Excellent writing skills in French (fluid tone strong storytelling impeccable spelling).
2 years of experience in content marketing or B2B copywriting ideally in SaaS or HR.
A true storyteller you know how to turn insights into content that connects educates and converts.
Basic understanding of SEO and keyword optimization principles.
Ability to manage multiple projects simultaneously with autonomy and rigor.
Team-player mindset curiosity and proactivity.

Bonus Skills

Experience with CRM tools (Salesforce HubSpot) and SEO platforms (Ahrefs Semrush WordPress).
Fluency in English; Spanish is a plus (we are international!)
Familiarity with collaborative tools (Notion Asana Figma).
A passion for HR SaaS or content marketing trends you enjoy experimenting and staying ahead.

Perks of being part of our team

Save expenses with Cobee and get your salary in advance with Payflow
TaxDown to simplify your taxes and maximize your savings!
Healthy life with Gympass and Alan as private health insurance
Language classes with Yolk Academy & Factorial Language exchange
Syra and Apeteat discounts!
Breakfast in the office organic fruit and free caffeine and theine
Flexible schedules pet Friendly and no dress code!

Structured career paths to support your professional growth- we dont believe in dead ends.

Transparent salary grids from 28.000 to 32.000 OTE with a 90/10 split (fixed/variable).

Is this you! Come rock the world with us!

About us

Factorial is an all-in-one HR Software fast-growing company founded in 2016. Our mission is to help SMEs automate HR workflows centralize people data and make better business decisions. Currently serves thousands of customers in over 60 countries all over the world and across industries it has built a super diverse and multicultural team of over 1200 people in Barcelona Brazil and Mexico offices.

Our Values

We own it: We take responsibility for every project. We make decisions not excuses.
We learn and teach: Were dedicated to learning something new every day and above all share it.
We partner: Every decision is a team decision. We trust each other.
We grow fast: We act fast. We think that the worst mistake is not learning from them.

Wanna learn more about us Check our website!

We #betonpeople

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Hello!At Factorial were looking for a Content Marketing Specialist to help us take our Marketing and inbound strategy to the next level.Ready to be part of the challengeThe RoleWe are seeking a creative and data-driven Content Marketeer to own the content strategy and execution of the French Market....