Student Social Media Manager IE

Working Title: Student Social Media Manager - IE

State Role Title:Institutional Employment/Federal Work Study

Position Type:Institutional Employment

Position Status: Part-Time

FLSA Status: N/A

College/Division: Health and Wellbeing

Department: 100303 - AVP Health and Well-Being

Pay Rate:Hourly

Specify Range or Amount: $12.41

Is this a JMU only positionN/A

Is this a grant-funded positionNo

Is this a Conflict of Interest designated positionN/A

Beginning Review Date:11/03/2025

About JMU:

Located in the heart of Virginias beautiful Shenandoah Valley the city of Harrisonburg is approximately 120 miles from Washington D.C. and Richmond VA. With a population of just over 53000 Harrisonburg is one of the most diverse communities in the Commonwealth of Virginia. JMU is a selective public institution with a growing national reputation for offering experiences that lead to an outstanding education and inclusive environment for students faculty and staff. The student body includes approximately 20000 undergraduate and 1900 graduate students with over 1000 full-time instructional faculty.

General Information:

This position will split time between the Student Affairs Communications and Marketing (SACM) office and the Student Affairs Health and Well-being office. Additionally this position requires attending events and key points around campus.

Student Affairs Communications and Marketing (SACM) and Student Affairs Health and Well-being are seeking a creative motivated organized and adaptable student Social Media Manager to join our team on a part-time basis. The ideal candidate will be responsible for developing and implementing engaging content across the Health and Well-being social media platforms to enhance online presence engagement and reach.

Duties and Responsibilities:

Curate create edit and publish high-quality content (images videos and written posts) for HWB Social Instagram account.

Stay current with Health and Well-being news updates and events happening on campus. Includes work around the JMU dimensions of wellbeing Health Center Counseling Center and Well Dukes.

Adhere to the brand guidelines and accessibility standards of James Madison University.

Co-develop and execute social media strategies to increase awareness and engagement.

Monitor social media channels for engagement opportunities and pulse checks.

Collaborate within the SACM team as well as with representatives across the division to accurately promote campaigns that support the mission of Student Affairs.

Analyze and report metrics from Brandwatch on a regular basis to make informed strategic decisions.

Stay up to date with the latest social media best practices tools and trends.

Qualifications:

Qualifications:

Appreciation for and an interest in social media strategy and content creation

Strong organizational skills with the ability to coordinate and plan several simultaneous projects

Ability to problem solve

Has a high attention to detail

Ability to communicate well while remaining friendly and professional

Strong desire to learn

Preferred Qualifications

Preference to candidates who are either studying Media Arts and Design Marketing or another related program or have experience in social media management and/or content creation

Knowledge or strong interest in Health and Well-being

Basic proficiency with camera equipment videography photography and editing

Basic proficiency in InDesign Photoshop and other Adobe Creative Suite software

Additional Posting Information:

Conditions of Employment:

Students must be degree-seeking students enrolled on at least a half-time basis (6 credits for undergraduate and 5 credits for graduate).

E-Verify Notice: After accepting employment new hires are required to complete an I-9 form and present documentation of their identity and eligibility to work in the United States. James Madison University uses the E-Verify system to confirm identity and work authorization.

EEO Statement:

James Madison University is committed to creating and supporting a diverse and inclusive work and educational community that is free of all forms of discrimination. This institution does not tolerate discrimination or harassment on the basis of age color disability gender identity or expression genetic information national origin parental status political affiliation race religion sex sexual orientation or veteran status.

We promote access inclusion and diversity for all students faculty staff constituents and programs believing that these qualities are foundational components of an outstanding education in keeping with our mission. The university is interested in candidates whose experience and qualifications support an ongoing commitment to this core quality.

Anyone having questions concerning discrimination should contact the Office for Equal Opportunity: .

Reasonable Accommodation:

If you are a student with a disability and need assistance please contact the Office of Disability Services at or You may also visit the Office of Disability Services located in the Student Success Center Suite 1202 and they will be happy to assist you.