Channel Marketing Manager

At F5 we strive to bring a better digital world to life. Our teams empower organizations across the globe to create secure and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity from protecting consumers from fraud to enabling companies to focus on innovation.

Everything we do centers around people. That means we obsess over how to make the lives of our customers and their customers better. And it means we prioritize a diverse F5 community where each individual can thrive.

Who We Are

F5 Inc. (NASDAQ: FFIV) is the global leader that delivers and secures every app. Backed by three decades of expertise F5 has built the industrys premier platformF5 Application Delivery and Security Platform (ADSP)to deliver and secure every app every API anywhere: on-premises in the cloud at the edge and across hybrid multicloud environments. F5 is committed to innovating and partnering with the worlds largest and most advanced organizations to deliver fast available and secure digital experiences. Together we help each other thrive and bring a better digital world to life.

The Opportunity

We are looking for a dynamic Channel Marketing Manager to drive the growth and execution of F5s Partner Marketing Framework across Japan region.

In this pivotal role youll lead strategic channel initiatives that amplify our brand strengthen partner engagement and accelerate business outcomes. Youll shape how F5 shows up with our partnersintegrating local insights crafting compelling go-to-market programs and delivering experiences that position F5 as the trusted leader in AI cybersecurity and application delivery.

If youre someone who thrives at the intersection of strategy creativity and execution this role is for you.

What Youll Do

• Lead & Strategize: Design and execute integrated channel marketing strategies that elevate brand visibility strengthen partner performance and drive measurable business growth.
• Collaborate Across Teams: Partner closely with channel sales alliances and field marketing to co-create campaigns that align with partner priorities and accelerate pipeline.
• Partner Engagement: Build strong co-marketing relationships with our ecosystem of cloud and technology alliances tailoring joint programs that resonate with enterprise customers.
• Market Insight: Conduct market and competitive analyses to uncover new growth opportunities and translate insights into actionable regional strategies.
• Program Excellence: Develop playbooks templates and best practices to ensure program consistency and excellence across Japan. Oversee the creation of high-impact campaign assets event kits and messaging frameworks.
• Performance & Measurement: Analyze program outcomes and campaign ROI delivering data-driven recommendations to enhance future partner engagement.
• Executive Visibility: Build reporting dashboards that highlight partner performance and marketing impact to senior stakeholders.
• Thought Leadership: Stay ahead of trends in AI cybersecurity and digital infrastructure to guide partner storytelling and influence market perception.

What you will bring

• Experience: 6 years in B2B marketing channel or alliance marketing preferably within enterprise technology or cybersecurity.
• Leadership: Proven track record of independently managing complex multi-stakeholder marketing programs across geographies.
• Strategic Thinking: Ability to translate global marketing vision into localized partner-relevant strategies that drive impact.
• Data-Driven Mindset: Skilled in using analytics and CRM tools (e.g. Salesforce Marketo) to track performance and optimize marketing ROI.
• Collaboration: Strong cross-functional leadership skills with experience influencing senior stakeholders and global teams.
• Communication: Excellent storyteller who can craft executive-level messaging and compelling partner narratives.
• Technical Curiosity: Familiarity with AI cybersecurity and enterprise infrastructure is a plus

#LI-OY

The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However the description may not be all-inclusive and responsibilities and requirements are subject to change.

Please note that F5 only contacts candidates through F5 email address (ending with @) or auto email notification from Workday (ending with or @).

Equal Employment Opportunity

It is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race religion color national origin sex sexual orientation gender identity or expression age sensory physical or mental disability marital status veteran or military status genetic information or any other classification protected by applicable local state or federal laws. This policy applies to all aspects of employment including but not limited to hiring job assignment compensation promotion benefits training discipline and termination. F5 offers a variety of reasonable accommodations for candidates. Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting .