Sr. Account Director, Creator Marketing

Toronto - Canada

Monthly Salary: Not Disclosed

Posted on: 30-10-2025

Vacancies: 1 Vacancy

Job Summary

Edelman is a voice synonymous with trust reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility empathy is progress and curiosity is momentum.

At Edelman we understand diversity equity inclusion and belonging (DEIB) transform our colleagues our company our clients and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all reflects and represents the world in which we live and fosters trust collaboration and belonging.

Edelman is looking to hire a Senior Account Director for the Microsoft Creator team!

Edelmanhas an exciting opportunity for a Senior Account Director with Creator Marketing onthe Microsoft account. This vital position will lead the daily account managementof the Content Creator Programs for one of the worlds most recognizable brands. It will focus on driving brand strategy on how we engage with digital influencers and content creators to help promote Microsofts products and services among their ever-growing and significant audiences.

This position requires strong account management project management skills the ability to supervise a busy account including managing staff and serving as a daily counterpart to clients and in the background working with content creators. This role requires someone with the ability to build strong long-term relationships with key decision-makers at Microsoft.

Responsibilities:

Drive Edelmans strategic vision in the cross-platform video/digital influencer space
Oversee the creator function on the Microsoft account including strategic planning and consultation for internal teams and external clients
Evolve data and measurement framework for our clients to prove campaign success and differentiate our capability
Establish processes to support and nurture rapid growth
Establish and maintain relationships with clients who activate or are likely to activate creator marketing campaigns build develop prospective clients
Build strong relationships with creators talent agencies multi-channel networks and other customers to ensure long-term success
Share expertise and advise clients on new campaign ideas to generate continued results
Work with all teams to ensure campaign success
Actively participate in account and campaign management and work with internal account management to ensure client satisfaction
Elevate the opportunity and offerings around creators and brand integrations across various teams including account creative production and strategy teams

Requirements:

The ideal candidate will have the proven ability to manage and develop relationships across the social creator landscape especially for Microsoft and will assist in the development of campaigns that fit within larger 360-degree integrated campaigns across a portfolio of clients in various verticals across the office
Basic Qualifications include: At least 8-10 years working in content development and creation. At least 6 years previous experience working directly with influencers in a marketing talent management and/or sales role at a Multi-Channel-Network or comparable agency
Strong understanding of social media influencers content creators and the larger Influencer Marketing ecosystem. Influencer and talent agency contacts at both senior and junior levels required
Knowledge and experience working across all tiers of influencers (micro mid top tier and traditional experts) and nuances of working with each
Proven ability to work with clients and manage teams to create strategic and creative influencer campaigns that deliver on KPIs and drive ROI
Knowledge of best practices tech platforms tools and processes for influencer marketing
Familiarity with creators in the tech space across LinkedIn TikTok Instagram and other relevant channels.
Understanding of integrating influencer work across teams (ideally with paid earned owned creative etc.)
Experience translating complex and technical product information into creator-led narratives and thought-leadership content across platforms
Experience managing teams establishinggoals and ensuring project deadlines are met
A passion for pop-culture and its infusion into the consumer brand ecosystem
Relentlessly seeks shares and adopts ideas and best practices in and outside the agency
Makes the complex simple through brainstorms workshop and educational summits you empower others to learn and action your lessons
Exceptional collaborator who can work across practicesand cross-functional teams
Experience/involvement in new business proposal development RFI/RFP responses and pitching
Agency experience leading large clients

Candidates must live in Toronto and will be expected to work out of the office at times in a hybrid capacity.

Edelman is an integrated agency providing purpose-built communications to Microsoft bringing strategy creative research social and digital and influencer marketing together to drive tangible business results and advance Microsofts mission to empower every person and organization on the planet to achieve more.

We advocate for ideas based on real audience insights and sound strategic opportunities and bring them to life with creative executions that earn attention. We are the team behind some of Microsofts most exciting work across Surface Xbox M365 and Windows to name a few. We are the lead agency for the Microsoft brand across social; the global PR agency of record for Xbox; and the influencer agency of record for Xbox Surface M365 and Windows.

Our results are a direct reflection of our culture and people we believe that bringing together diverse perspectives enhances creativity and innovation and we embrace and celebrate differences both in our organization and through our work. Weve partnered with Microsoft for 27 years across 17 countries around the world. Come be a part of our collective story as we partner with Microsoft to enable each other to achieve more.

#LI-KW1

We are dedicated to building a diverse inclusive and authentic workplace so if youre excited about this role but your experience doesnt perfectly align with every qualification we encourage you to apply anyway. You may be just the right candidate for this or other roles.

Required Experience:

Director