Media Associate

FanDuel

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profile Job Location:

New York City, NY - USA

profile Monthly Salary: $ 35 - 43
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

THE POSITION
Our roster has an opening with your name on it

We are currently looking for a Media Associate to help support our newly created Programmatic In-house team within US Casino Business unit. The role will assist in campaign strategy execution optimization and reporting across Programmatic channels (OLV Audio Display and Mobile) and select Direct Partnerships.

The ideal candidate will have an understanding of the Programmatic landscape (DSPs SSPs 3rd party measurement platforms digital media channels) a knowledge of performance KPIs (CPM CPA ROAS) and strong budget management skills. Youll work closely with other media channels (Social Search Traditional) internal Brand/Creative teams Analytics Media Ops and external partners to ensure campaigns are set up for success and deliver against performance KPIs.

This position is ideal for someone who is curious collaborative analytical detail-oriented proactive and passionate about digital advertising technology.

In addition to the specific responsibilities outlined above employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.


THE GAME PLAN

Everyone on our team has a part to play

Campaign Management & Execution

  • Assist in the setup trafficking and monitoring of programmatic campaigns across multiple DSPs (DV360 The Trade Desk Amazon DSP etc.).
  • Collaborate with internal teams to gather creative assets troubleshoot campaign issues and ensure timely and accurate campaign launches.
  • Support campaign and creative QA processes helping to build best practices for reporting and budget pacing.
  • Work directly with platform representatives on tactical strategy innovation opportunities and creative best practices.

Optimization & Strategy

  • Provide continuous assessment of digital media tactics identifying opportunities for improvement and optimization.
  • Develop and refine creative strategies and briefs designed to drive engagement and action across the full funnel.
  • Optimize budget allocation across platforms and tactics to ensure the most efficient performance possible.
  • Make thoughtful recommendations to key stakeholders to improve overall campaign performance and inform future planning.

Budgeting & Financial Management

  • Oversee campaign and platform budgets including weekly and monthly pacing forecasts and reconciliations.
  • Partner with internal finance and analytics teams to ensure accurate spend reporting and budget accountability across platforms.

Partnership & Collaboration

  • Own and nurture relationships with external partners evaluating new media opportunities and optimizing existing channels to achieve FanDuels business and marketing objectives.
  • Collaborate cross-functionally with the creative analytics and marketing teams to align media execution with broader marketing goals.
  • Work seamlessly in a fast-paced dynamic environment maintaining open communication and collaboration with internal stakeholders.

THE STATS
What were looking for in our next teammate

  • Bachelors degree preferred.
  • 2 years of experience in media buying within a DSP preferred; familiarity with DV360 Amazon DSP or The Trade Desk is a plus.
  • Experience managing paid video mobile display and audio campaigns end-to-end including setup optimization and reporting.
  • Experience with brand safety tools (IAS DoubleVerify) and tag management platforms (Flashtalking) is a plus.
  • Strong understanding of performance metrics within digital media with the ability to report insights (KPI performance creative analysis pacing etc.).
  • Possesses an analytical and proactive mindset able to aggregate information from disparate data sources into clear actionable insights.
  • Willingness to learn and develop a strong understanding of auction models and bidding strategies across major DSPs.
  • Able to work both autonomously and as part of a collaborative cross-functional team.
  • A clear communicator and multitasker able to manage multiple deadlines and priorities across internal and external stakeholders.
  • Exceptional attention to detail and organizational skills with a strong sense of accountability.
  • Experience with ad serving or trafficking tools (Campaign Manager 360 DoubleVerify IAS MOAT).
  • Familiarity with measurement and attribution platforms (Nielsen DAR AppsFlyer Kochava).
  • Awareness of privacy-first media trends identity solutions and emerging programmatic channels (CTV digital out-of-home).


ABOUT FANDUEL

FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: Americas #1 Sportsbook FanDuel Sportsbook; its leading iGaming platform FanDuel Casino; the industrys unquestioned leader in horse racing and advance-deposit wagering FanDuel Racing; and its daily fantasy sports product.

In addition FanDuel Group operates FanDuel TV its broadly distributed linear cable television network and FanDuel TV its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states Canada and Puerto Rico.

The company is based in New York with US offices in Los Angeles Atlanta and Jersey City as well as global offices in Canada and Scotland. The companys affiliates have offices worldwide including in Ireland Portugal Romania and Australia.

FanDuel Group is a subsidiary of Flutter Entertainment the worlds largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).

PLAYER BENEFITS
We treat our team right

We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning mental health support and fitness benefits. We offer generous paid time off (PTO & sick leave) annual bonus and long-term incentive opportunities (based on performance) 401k with up to a 5% match commuter benefits pet insurance and more - check out all our benefits here: FanDuel Total Rewards. *Benefits differ across location role and level.

FanDuel is an equal opportunities employer and we believe as one of our principles states We are One Team!. As such we are committed to equal employment opportunity regardless of race color ethnicity ancestry religion creed sex national origin sexual orientation age citizenship status marital status disability gender identity gender expression veteran status or any other characteristic protected by state local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued respected and included.

FanDuel is committed to providing reasonable accommodations for qualified individuals with disabilities. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please email.

The applicable hourly range for this position is $35.10 - $43.75 USD which is dependent on a variety of factors including relevant experience location business needs and market demand. This role may offer the following benefits: medical vision and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation including but not limited to cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

#LI-Hybrid


Required Experience:

IC

THE POSITIONOur roster has an opening with your name on itWe are currently looking for a Media Associate to help support our newly created Programmatic In-house team within US Casino Business unit. The role will assist in campaign strategy execution optimization and reporting across Programmatic cha...
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Key Skills

  • CSS
  • ASP.NET
  • HSSE
  • Informatica
  • JavaScript