Customer Stories Production & Social Media Amplification Google

Netchannels is looking to hire a full-time Customer Stories Production & Social Media Amplification Managerfor our client: Google Cloud. This is a W2 FTE position of Netchannels with full benefits.

Customer Story Production and Social Media Amplification

Role Description

Responsibilities

• Pre-Production: Manage all customer-facing logistics including scheduling strategic outreach and in-depth preparation calls. Develop and refine comprehensive interview briefs in collaboration with marketing leads to align with strategic messaging goals and ensure a seamless experience for our customers.
• Editorial Oversight: Act as the Editorial Assistant for the studio - participating in the narrative development process reviewing cuts for clarity and impact and ensuring the final product accurately reflects the customers story and aligns with Google Clouds brand voice.
• Quality Assurance: Own the comprehensive review and feedback process for content produced by sister studios serving as a key stakeholder to maintain a unified standard of excellence and narrative consistency across all storytelling initiatives.
• Social Media Cutdowns: Create 30-second cutdowns of key New Way Now stories for paid social media.
• Distribution: Work in partnership with the social media and YouTube team to get all videos published to YouTube LinkedIn X and Facebook. Manage the New Way Now playlist strategy as well as all social media copy and assets.
• Operate smaller-scale Transform Studio activations at regional events customer summits and third-party conferences adapting the production model to capture a diverse and steady cadence of customer voices year-round.

• Amplify customer content across all Google Cloud social channels in a platform-optimized manner.
• Direct the multi-format social media plan for customer stories at major industry events executing on-the-ground interviews creating post-event recap videos and adapting keynote content into long-tail platform-optimized social assets.
• Collaborate with creative agencies to design and produce a suite of scalable social media templates that ensure brand consistency and drive engagement.
• Serve as the primary social media consultant and enablement partner for the North American Customer Reference Management team providing strategic guidance and resources to help them ideate and create effective social content.
• Author and maintain a comprehensive social media playbook leveraging data and platform-specific insights to educate internal stakeholders on content best practices.

• Craft and distribute compelling monthly newsletters designed for the broader Marketing organization and executive leadership.
• Synthesize key business priorities program updates and recent customer wins into powerful narratives that foster organizational alignment celebrate successes and promote informed strategic decision-making across teams.

Required Skillset for the Position

1. Multi-Format Content Production:
   • Video Production Knowledge: Understanding the process from pre-production (briefing scheduling) to post-production (review cycles distribution).
   • Writing & Editorial Acumen: Exceptional skills in writing editing and proofreading for different formats from internal newsletters to social media copy. Ability to shape a narrative and maintain a consistent brand voice.
   • Content Repurposing: A strategic mindset for taking one core asset (like a keynote) and efficiently turning it into multiple platform-optimized micro-assets (social clips quote graphics blog snippets).
2. Program & Project Management
   • End-to-End Ownership: Proven ability to manage complex projects with multiple dependencies from start to finish.
   • Process Development: The skill to not just follow a process but to build document (e.g. the social media playbook) and scale a new one from the ground up.
   • Agency & Vendor Management: Experience collaborating with external agencies to create assets like templates and videos ensuring they deliver on time and on-brand.
3. Social Media Strategy & Enablement: Deep practical knowledge beyond just posting.
   • Platform Expertise: A strong understanding of the content formats and audience expectations on key B2B channels (especially LinkedIn X/Twitter and YouTube).
   • Data-Driven Optimization: The ability to use social media analytics to inform content strategy and educate stakeholders on best practices.
   • Consulting & Enablement: A knack for teaching others and acting as a subject matter expert empowering other teams to create better content themselves.
4. Stakeholder Management & Influence: The ability to work seamlessly with numerous cross-functional teams (Brand Social Sales etc.). This person must be able to influence without direct authority build consensus and manage competing priorities diplomatically.
5. Exceptional Communication: Clear concise and professional communication is non-negotiable. This includes everything from writing an executive-facing newsletter to prepping a customer for an interview and presenting a new process to a team.
6. Composure Under Pressure: The on-the-ground event work is fast-paced and unpredictable. The ideal candidate must be adaptable a quick problem-solver and able to maintain a calm professional demeanor in high-pressure situations.
7. Proactive Ownership: This role is for a self-starter who identifies gaps and builds solutions (like the social media program). They dont wait to be told what to do; they see an opportunity and create a plan to address it.

• Bachelors Degree in Communications Video Productions Business Administration
• 7 years of experience in the high-tech industry
• Knowledge of Google AI tools
• Experience with Google Studio
• Excellent communication collaboration and stakeholder management skills
• Ability to work independently and drive complex projects to completion.
• This position can be located anywhere in the United States.

At Netchannels we value differences. We believe that success is achieved by pulling together all talents from all sources. We also believe that each and every single one of us can change the World. Were dedicated to matching our talents with the best opportunity for them and for our clients.

We offer the following benefits to our employees:

• Healthcare Gold Level Dental and Vision
• 401(k)
• We help our employees pay down their student debt
• Holidays
• Sick days
• PTO

Netchannels is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race color ancestry religion sex national origin sexual orientation age citizenship marital status disability gender identity or Veteran status. If you have a disability or special need that requires accommodation please let us know.