Marketing Director

About Pratt Miller an Oshkosh company

Pratt Miller is a product development company in motorsports defense and mobility industries providing clients with product engineering and low-volume production solutions. Our range of research & development engineering prototype manufacturing test & validation and low-rate production capability help our customers bring their high-quality products to market faster.

Pratt Miller is a groundbreaking engineering and product development company. Our winning roots in motorsports enable us to deliver ingenious solutions to our clients most challenging problems and wildest ideas. That history enables our team of highly adaptive innovators to apply speed agility and engineering expertise to every project swiftly transforming whats possible in our clients industries taking what they do to the next level and changing their world for the better.

OVERVIEW: We are currently seeking a highly talented and accomplished Marketing Director to lead the overall marketing communication and company strategy cycle for our organization. The Marketing Director will be responsible for providing vision leadership and execution of the Pratt Miller Marketing Plan internal and external communications creative materials and execution of the Pratt Miller strategy cycle. The Director will lead the building and maintenance of the Pratt Miller brand and Business Unit identities through cross-functional marketing initiatives and work closely with our Executive Leadership team to drive the desired results.

ESSENTIAL FUNCTIONS & SKILLS:

To perform this job successfully an individual must be able to perform each essential job duty. Essential job functions and duties include but are not limited to the following:

• Develop marketing strategy and oversee implementation and execution to establish pathways for growth for Pratt Miller Defense Mobility and Motorsports core markets.
• Develop Marketing KPIs and provide visibility into the ROI and success of marketing initiatives and efforts.
• Work closely with and engage with cross-functional technical teams and Leadership to create and develop content for internal/external consumption and position our brand as a provider of choice through company highlights recognition and industry accolades.
• Develop and oversee the plans and respective budgets for marketing social media creative events media relations and collaborative marketing projects with external stakeholders.
• Manage the marketing program manager and all outside creative communications and creative resources.
• Oversee company website content development which includes content refresh frequency around updates and improving overall site performance within industry best practices.
• Work with events planning and business development to support a world-class customer experience for events such as trade shows facility visits and program milestone events; ensuring communication content development application and flawless execution.
• Coordinate multiple projects with competing and conflicting timelines and priorities including but not limited to branding communications advertising and functional support.
• Collaborate with other functional groups and consultants to support overall business and department creative and marketing objectives.
• Serve as the companys final editor/proof-writer for all external communications ensuring consistency of voice branding and tone. Edit internal and external communications such as speaking points press releases employee memos and social media posts.
• Collaborate with Human Resources and Culture team on marketing initiatives such as team events marketing collateral for career fairs industry events etc.
• Coordinate company Summit including vision theme calendar presentation material AV resources planning and execution.
• Lead the execution of the Pratt Miller Strategy cycle including summer and winter offsite plans market intelligence data inputs to shape business strategy annual operating plan development and communication and updates to the strategy plan.

EDUCATION/CERTIFICATION/YEARS OF EXPERIENCE:

• Bachelors degree in Marketing Communications Business or related field
• Fifteen plus years of professional experience in marketing or related field
• Five years of people leadership experience

DESIRED SPECIALIZED SKILLS AND KNOWLEDGE:

• Experience with digital marketing analytical tools and social media marketing
• Experience marketing in engineering and highly technical fields
• Knowledge of key markets including Motorsports Defense Automotive Commercial Truck and Off-Highway

ADDITIONAL REQUIREMENTS: In addition to the responsibilities mentioned above the ideal candidate will possess but not limited to all the following:

• Ability to work full time from the Pratt Miller facilities in New Hudson MI
• Demonstrated ability to think and manage strategically with a strong tendency towards analytics
• Must have experience developing implementing managing and executing a business to business marketing strategy
• Excellent communication writing organizational and analytical skills
• Strong interpersonal skills with a focus on teamwork and the ability to foster/maintain relationships across multiple business lines
• Excellent project management and time management skills
• Proficiency using business software including Microsoft Office Suite
• Familiarity and some skill with marketing and creative software like Adobe InDesign Photoshop XD Illustrator WordPress marketing automation tools Google Analytics Google Tag Manager and SEMRush
• Travel up to 15% will be required as necessary

Pay Range:

Oshkosh is committed to working with and offering reasonable accommodations to job applicants with disabilities. If you need assistance or an accommodation due to a disability for any part of the recruitment process please contact our talent acquisition team by email .

Oshkosh Corporation is a merit-based Equal Opportunity opportunities are open for application to all qualified individuals and selection decisions are made without regard to race color religion sex national origin age disability veteran status or other protected characteristic. To the extent that information is provided or collected regarding categories as provided by law it will in no way affect the decision regarding an employment application.

Oshkosh Corporation will not discharge or in any manner discriminate against employees or applicants because they have inquired about discussed or disclosed their own pay or the pay of another employee or applicant. However employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information unless the disclosure is (a) in response to a formal complaint or charge (b) in furtherance of an investigation proceeding hearing or action including an investigation conducted by the employer or (c) consistent with Oshkosh Corporations legal duty to furnish information.

Certain positions with Oshkosh Corporation require access to controlled goods and technologies subject to the International Traffic in Arms Regulations or the Export Administration Regulations. Applicants for these positions may need to be U.S. Persons as defined in these regulations. Generally a U.S. Person is a U.S. citizen lawful permanent resident or an individual who has been admitted as a refugee or granted asylum.