Paid Traffic Manager (mwd)
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Job Location:
Düsseldorf - Germany
Yearly Salary:
EUR 50000 - 55000
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
As a Paid Traffic Manager you will be responsible for the strategic planning execution and optimization of our paid online marketing campaigns. Your goal is to maximize reach and conversions through data-driven advertising strategies
Tasks
- Develop strategy how to improve revenue and traffic to the EU subs 9 websites (Germany UK France Netherlands Spain Belgium Austria Poland Ireland) support EMEA distributors
- Plan launch and manage paid campaigns across platforms (Google Ads Meta Ads LinkedIn TikTok etc.) current main markets : UK Germany France Spain Austria
- Monitor performance and continuously optimize campaigns based on key metrics
- Manage advertising budgets and ensure efficient allocation
- Create performance reports and derive actionable insights
- Collaborate with internal teams (Marketing Ecom Sales) and external partners (Agencies for Content and Consulting)
- Conduct A/B testing and drive conversion rate optimization
Requirements
- Degree in Digital Marketing Communications Business or a related field
- Minimum 2 years of experience in paid advertising
- Strong expertise in Google Ads Meta Business Manager and other ad platforms
- Analytical mindset and data-driven approach
- Experience with tracking tools (Google Analytics Tag Manager etc.)
- Self-motivated organized and a team player
- Fluent in German and English
Benefits
- A responsible role with room for creativity and initiative
- Flat hierarchies and fast decision-making processes
- Tailored professional development opportunities
- Flexible working hours and one day of mobile working per week
- 32 vacation days per year
- Attractive benefits package (e.g. company pension scheme job ticket or parking space subsidized lunch employee discounts)
Key Skills
- Children Activity
- Customer Service
- B2C
- Ale
- JavaScript
- Asic
About Company
Die Zippo GmbH ist ein internationales Unternehmen aus der Lifestyle Konsumgüterbranche. Die Marke Zippo ist weltweit bekannt und hat Kultstatus erreicht.
