Payroll Sales Manager

Croydon - UK

Monthly Salary: GBP 40000 - 40000

Experience Required: 1-3years

Posted on: 22 days ago

Vacancies: 1 Vacancy

Job Summary

Role Purpose

The Sales Manager Payroll Services is a strategic leadership role focused on driving growth launching new service lines and building a high-performing sales function. You will lead the expansion of our Payroll business identifying and developing opportunities in key verticals such as CIS (Construction Industry Scheme) PEO (Professional Employer Organisation) Payroll Bureau and Outsourced Payroll.

This role requires someone with both strategic thinking and operational delivery capabilitiessomeone who can research and develop a market entry plan build the team to deliver it and oversee execution through to commercial success.

Key Responsibilities

Build and Lead a Sales Team

Recruit hire and onboard at least 4 dedicated payroll salespeople

Establish a performance-focused culture with clear sales KPIs and individual targets

Deliver training coaching and mentoring to help your team succeed.

Implement sales technology (e.g. CRM) and reporting processes

Market Research & Strategic Development

Conduct deep-dive research into:

CIS Payroll Services

PEO models

Payroll Bureau opportunities

Fully Outsourced Payroll services

Identify customer pain points competitors pricing models and regulatory needs

Build a data-driven go-to-market strategy for each new payroll service

Sales Execution & Revenue Generation

Launch outbound sales campaigns based on research and validated strategy

Oversee pipeline generation lead nurturing and opportunity conversion.

Collaborate with marketing for campaign development and brand positioning

Track performance using CRM data team dashboards and monthly reporting

Resources & Support

Budget for recruitment onboarding and training

CRM and sales tools to support prospecting and reporting

Internal support from leadership and marketing

Access to research tools and sector data

Success Profile

A successful Sales Manager Payroll Services will:

Launch and validate new payroll verticals with paying clients

Build a strong and capable sales team from the ground up

Establish a scalable sales infrastructure

Drive performance through leadership data and accountability

Become a key contributor to the wider company growth strategy

Requirements

Ideal Background & Skills

5 years of B2B sales experience ideally in payroll HR or financial services

Demonstrated success in building and leading sales teams

Strong analytical and strategic thinking skills

Excellent written and verbal communication

Experience using CRM systems (e.g. HubSpot Salesforce)

Entrepreneurial mindset and a bias for execution

Role PurposeThe Sales Manager Payroll Services is a strategic leadership role focused on driving growth launching new service lines and building a high-performing sales function. You will lead the expansion of our Payroll business identifying and developing opportunities in key verticals such as CI...