Apply Only Here: Responsibilities
Creative Strategy Development
- Develop and own the creative strategy for paid ads based on campaign objectives and growth KPIs.
- Translate performance data and audience insights into creative hypotheses and clear briefs.
- Partner with design growth and content teams to ensure strategic consistency across channels.
Copywriting
- Write high-performing ad copy for Meta Ads.
- Adapt messaging and tone to different formats (video UGC static) and stages of the funnel.
- Ensure linguistic accuracy and cultural relevance across languages.
Testing & Optimization
- Collaborate on A/B testing plans for creatives headlines CTAs and messaging angles.
- Analyze performance data to identify patterns and optimize creative direction.
- Continuously iterate based on learnings feedback and campaign results.
Requirements
- 3 years of experience in creative strategy performance marketing or direct-response advertising.
- Strong English proficiency
- Proven track record of writing performance-oriented ad copy.
- Familiarity with KPIs and analytics in digital marketing (CTR ROAS CAC retention).
- Strong understanding of paid ad platforms (Meta Ads TikTok Ads Google Ads etc.).
- Research-driven mindset and ability to derive insights from trends data and culture.
- Excellent communication and collaboration skills across cross-functional teams.
- Strong interest in integrating AI into daily tasks for increased productivity and the best possible outcome.
Nice to Have
- Experience working in DTC eCommerce or agency settings.
- Knowledge of localization strategy for European markets.
- Background in branding psychology or storytelling is an advantage.
Apply here:
Apply Only Here: ResponsibilitiesCreative Strategy DevelopmentDevelop and own the creative strategy for paid ads based on campaign objectives and growth KPIs.Translate performance data and audience insights into creative hypotheses and clear briefs.Partner with design growth and content teams to en...
Apply Only Here: Responsibilities
Creative Strategy Development
- Develop and own the creative strategy for paid ads based on campaign objectives and growth KPIs.
- Translate performance data and audience insights into creative hypotheses and clear briefs.
- Partner with design growth and content teams to ensure strategic consistency across channels.
Copywriting
- Write high-performing ad copy for Meta Ads.
- Adapt messaging and tone to different formats (video UGC static) and stages of the funnel.
- Ensure linguistic accuracy and cultural relevance across languages.
Testing & Optimization
- Collaborate on A/B testing plans for creatives headlines CTAs and messaging angles.
- Analyze performance data to identify patterns and optimize creative direction.
- Continuously iterate based on learnings feedback and campaign results.
Requirements
- 3 years of experience in creative strategy performance marketing or direct-response advertising.
- Strong English proficiency
- Proven track record of writing performance-oriented ad copy.
- Familiarity with KPIs and analytics in digital marketing (CTR ROAS CAC retention).
- Strong understanding of paid ad platforms (Meta Ads TikTok Ads Google Ads etc.).
- Research-driven mindset and ability to derive insights from trends data and culture.
- Excellent communication and collaboration skills across cross-functional teams.
- Strong interest in integrating AI into daily tasks for increased productivity and the best possible outcome.
Nice to Have
- Experience working in DTC eCommerce or agency settings.
- Knowledge of localization strategy for European markets.
- Background in branding psychology or storytelling is an advantage.
Apply here:
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