Director of Demand Generation
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Job Location:
Merrimack, NH - USA
Monthly Salary:
$ 103000 - 211000
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Job Description:
Are you a growth-driven marketer with a passion for building demand generation engines from the ground up Do you thrive in fast-paced dynamic environments where experimentation agility and impact are key If so were looking for a strategic and hands-on leader to drive pipeline growth and customer acquisition for our private market business.
As Director of Demand Generation youll be an individual contributor and strategic executor responsible for designing and executing full-funnel demand generation programs that fuel business growth. Youll work cross-functionally with sales product and marketing teams to build scalable campaigns that attract engage and convert high-value prospects.
This is a unique opportunity to shape the marketing foundation of a growing startup where your creativity grit and data-driven mindset will directly influence revenue and market traction.
- Own the demand generation strategy across all acquisition channelsdigital content events partnerships and more.
- Build and optimize campaigns that drive qualified leads and accelerate pipeline velocity.
- Develop lead nurturing programs to move prospects through the funnel using email content and retargeting.
- Leverage data and insights to continuously test learn and improve campaign performance.
- Collaborate closely with sales to align on ICP messaging and lead handoff processes.
- Implement and manage marketing tech stack tools (e.g. Hubspot) to track and measure campaign success.
- Act as a startup buildercomfortable with ambiguity resourcefulness and wearing multiple hats.
The Expertise and Skills You Bring
- 5-7 years of experience in demand generation with a strong track record of driving growth in startup or SaaS environments.
- Proven success in building and scaling acquisition programs from scratch.
- Deep understanding of multi-channel marketing including paid media SEO email events and partnerships.
- Strong analytical skills and data fluencyyou know how to turn insights into action.
- Hands-on experience with marketing automation and CRM platforms (Hubspot Salesforce).
- Excellent communication and storytelling skills with the ability to influence across teams.
- A builders mindsetyoure proactive scrappy and thrive in a fast-moving environment.
- Bachelors degree or equivalent experience in marketing business or related field.
Note: Fidelity is not providing immigration sponsorship for this position
The Team
Fidelity is a leader in the equity administration space. We enable builders and operators from start-ups to fortune 500 companies to seamlessly manage their equity and empower their workforce through Fidelitys robust financial wellness offerings.
We have been a leader in servicing public companies for their equity administration needs for two decades have expanded our offering of first-class services/solutions to service private companies and the start-up ecosystem.
The base salary range for this position is $00 USD per year.Placement in the range will vary based on job responsibilities and scope geographic location candidates relevant experience and other factors.
Base salary is only part of the total compensation package. Depending on the position and eligibility requirements the offer package may also include bonus or other variable compensation.
Please be advised that Fidelitys business is governed by the provisions of the Securities Exchange Act of 1934 the Investment Advisers Act of 1940 the Investment Company Act of 1940 ERISA numerous state laws governing securities investment and retirement-related financial activities and the rules and regulations of numerous self-regulatory organizations including FINRA among others. Those laws and regulations may restrict Fidelity from hiring and/or associating with individuals with certain Criminal Histories.
Most roles at Fidelity are Hybrid requiring associates to work onsite every other week (all business days M-F) in a Fidelity office. This does not apply to Remote or fully Onsite roles.
Certifications:
Category:
MarketingRequired Experience:
Director
Key Skills
- Crisis Management
- Marketing
- Public Relations
- Fundraising
- Media Relations
- Constant Contact
- Strategic Planning
- Social Media Management
- Team Management
- Public Speaking
- Wordpress
- Writing Skills
About Company
The benefits you provide are about more than your workplace. They’re about life. Together, let’s create a program that meets the changing needs of your employees and your business.
