Social Media Specialist

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profile Job Location:

Cairo - Egypt

profile Monthly Salary: Not Disclosed
profile Experience Required: 2years
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

* Develop and execute B2B social media strategies aligned with client goals and marketing objectives.
* Manage daily operations across multiple social channels content planning publishing and community engagement.
* Create and curate high-quality industry-relevant content that resonates with target audiences and strengthens brand positioning.
* Monitor campaign performance analyze metrics (engagement reach CTR conversion) and deliver actionable insights.
* Collaborate with design content and sales teams to ensure consistent brand voice and message alignment.
* Stay ahead of social media trends algorithms and emerging B2B tools to maximize engagement and ROI.
* Manage paid campaigns (LinkedIn Ads Meta for Business) with a focus on lead generation and audience segmentation.
* Report monthly analytics KPIs and recommendations to internal stakeholders or client partners.


Requirements

* Bachelors degree in Marketing Communications Business or related field.
* 23 years of proven experience as a Social Media Specialist or similar role preferably in B2B organizations or agencies.
* Solid understanding of LinkedIn Marketing Meta Business Suite and Google Analytics.
* Strong copywriting and content creation skills tailored to a professional corporate tone.
* Demonstrated ability to analyze data and translate insights into strategy.
* Experience managing paid social campaigns and performance dashboards.
* Proficiency with social media management tools (e.g. Hootsuite Buffer HubSpot or Sprout Social).
* Excellent communication multitasking and stakeholder management skills.
* Creative proactive and metrics-driven mindset with attention to detail.
* Experience in B2B service-based industries (e.g. consulting recruitment or SaaS).
* Basic understanding of SEO email marketing and marketing automation tools.
* Familiarity with CRM systems and integrated marketing funnels.

* Develop and execute B2B social media strategies aligned with client goals and marketing objectives.* Manage daily operations across multiple social channels content planning publishing and community engagement.* Create and curate high-quality industry-relevant content that resonates with target a...
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Company Industry

IT Services and IT Consulting

Key Skills

  • Marketing
  • Photography
  • Facebook Advertising
  • Hootsuite
  • Social Listening
  • SEO
  • Web Design
  • Adobe Photoshop
  • Social Media Management
  • Copywriting
  • Wordpress
  • Writing Skills