Senior ABX Manager
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Job Location:
New York City, NY - USA
Monthly Salary:
$ 80000 - 100000
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
About Wunderkind:
Wunderkind isa performance marketing solution that uses AI and data to help brands acquire and retain customers through one-to-one personalized messages across websites email text and ads guaranteeing a lift in revenue. Founded in 2010 Our goal is to scale a brands ability to create and grow customer relationships through websites email text and believe individuals should have the freedom to choose the kind of internet they want. An internet that fosters genuine relationships with brands. An internet that treats humans like real people instead of web also believe in empowering brands to treat their customers as individuals satisfying their unique needs with tailored experiences and thoughtful communication. By expertly personalizing automating and scaling beautiful one-to-one experiences Wunderkind helps brands acquire new customers at scale and keep them loyal for life.
About the Role
Were seeking a dynamic tech-savvy and data-driven leader to join Wunderkind as a Senior ABX Manager. In this role youll drive the strategy planning and execution of account-based experience (ABX) initiatives that directly impact pipeline growth accelerate opportunities and strengthen customer relationships across the whole client lifecycle.
As a skilled marketer within the team youll collaborate cross-functionally with sales marketing and operations to deliver insight-driven personalized campaigns for our Enterprise Mid-Market and SMB sales segments. Youll be at the forefront of shaping targeted personalized experiences that resonate with our priority accounts and move them through the buyer journey.
Key Responsibilities
Strategy & Planning:
- Develop and execute strategic account-based marketing plans to drive engagement accelerate opportunities and influence revenue growth within the Enterprise Mid-Market and SMB segments.
- Partner with sales leadership to identify priority accounts decision makers and critical influencers and craft hyper-relevant ABX programs aligned with business objectives.
Campaign Development & Execution:
- Design launch and manage personalized multi-channel campaigns across paid media email webinars direct mail events and more.
- Leverage insights and intent data to create tailored experiences that move prospects through the pipeline.
- Ensure timely deployment of initiatives by managing budgets timelines processes and internal stakeholders.
Collaboration & Enablement:
- Act as a strategic partner to sales providing relevant marketing insights account intelligence and enablement materials.
- Work closely with cross-functional teamsincluding demand generation field marketing content and operationsto ensure seamless program execution.
- Build strong relationships with supporting and aligned teams such as Strategy Consulting and Product Marketing to secure brand affinity.
Measurement & Optimization:
- Monitor track and analyze the engagement and performance of ABX programs at the account and segment level.
- Provide regular reporting to stakeholders and make data-backed recommendations to optimize campaigns and improve ROI.
- As a Senior Manager we expect you to show excellent stewardship of expenditure and leverage resources efficiently for high-impact.
Required Qualifications
- 57 years of proven experience in B2B marketing. Among these at least 2 years specializing in ABX. We value expertise brought from demand generation ABM or field marketing too.
- Hands-on experience with ABM and marketing tools such as 6sense Hubspot Salesforce (SFDC) or similar platforms.
- Demonstrated success in launching targeted personalized campaigns across multiple marketing channels.
Additional Qualifications
- Data-driven mindset with strong analytical skills and a growth-oriented approach.
- Excellent written and verbal communication abilities with experience influencing stakeholders.
- Highly organized and detail-focused with exceptional cross-functional project management skills.
- Ability to thrive in a fast-paced dynamic environment and manage multiple priorities effectively.
On the fence Apply anyway! We know that imposter syndrome can get in the way of meeting incredible candidates and dont want it to get in the way of meeting you!
The base salary range for this role is $80000.00- $100000.00. Actual compensation packages are based on several factors that are unique to each specific candidate; including but not limited to skill set depth of experience applicable certifications and geographic work location. This may vary depending on living location and market rate.
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Required Experience:
Manager
Key Skills
- Program Management
- FDA Regulations
- Management Experience
- Facilities Management
- Clinical Development
- Data Management
- Quality Systems
- Project Management
- Research & Development
- GLP
- Budgeting
- Leadership Experience
About Company
Wunderkind is a global performance marketing solution that helps brands acquire new customers at scale and keep them loyal for life. Unlock a new revenue channel today.
