Senior Demand Generation Marketing Manager ABM

Datadog is looking for an experienced Senior Demand Generation Marketing Manager (ABM) to strategize and execute ABM campaigns. You will act as the bridge between the sales teams and global marketing functions to deliver campaigns to capture the business of some of the most important and innovative brands in the world. Further you will help define the reporting measurement and orchestration of these programs across all marketing channels and campaigns.

At Datadog we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.

What Youll Do:

• Create optimize and analyze end to end Account Based Marketing campaigns including physical and digital channels for the AMER market
• Act as a Center-of-Excellence on ABM strategies to drive growth in regional ABM campaigns
• Strategize customized experiences using various digital channels including Linkedin Programmatic Display Meta and more
• Create landing page content with our sales teams to provide customized value statements for accounts in market
• Help create and deliver physical account based marketing campaigns ranging from 1:1 onsites to direct mail
• Demonstrate strong executive presence and ability to work with sales leaders field marketers and other members of the team to help Datadog grow globally

Who You Are:

• 9 years operating marketing lead/demand generation campaigns: webinars advertising campaigns ABM etc.
• 1-2 years running ABM campaigns: highly targeted campaigns across multiple channels aimed at a small grouping of accounts
• Excellent written and verbal communication skills with a proven ability to get buy-in and influence others across functions
• Strong understanding of Sales process and goals with experience building and maintaining close Sales-Marketing collaboration
• Experience working with CRM (Salesforce Hubspot etc.) ad platforms and ABM tooling (Demandbase 6Sense Terminus etc.)
• Experience with next gen GTM technologies (Clay Keyplay Common Room UserGems etc.)

Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. Thats okay. If youre passionate about technology and want to grow your skills we encourage you to apply.

Benefits and Growth:

• Generous and competitive benefits package
• New hire stock equity (RSUs) and employee stock purchase plan
• Continuous career development and pathing opportunities
• Employee-focused best in class onboarding
• Internal mentor and cross-departmental buddy program
• Friendly and inclusive workplace culture

Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.

Required Experience:

Manager