Marketing Director, Continence CareHome Services Group, US

About Convatec

Pioneering trusted medical solutions to improve the lives we touch: Convatec is a global medical products and technologies company focused on solutions for the management of chronic conditions with leading positions in Advanced Wound Care Ostomy Care Continence Care and Infusion Care. With more than 10000 colleagues we provide our products and services in around 90 countries united by a promise to be forever caring. Our solutions provide a range of benefits from infection prevention and protection of at-risk skin to improved patient outcomes and reduced care costs. Convatecs revenues in 2024 were over $2 billion. The company is a constituent of the FTSE 100 Index (LSE:CTEC). To learn more please visit

Marketing Director Continence Care/Home Services Group US

Position Overview:

The Marketing Director Continence Care/Home Services Group US is a strategic leadership role responsible for shaping and executing the US marketing vision for Continence Care in alignment with global objectives and business growth targets. This individual provides management oversight for both the Convatec Continence Care and 180 Medical marketing teams in the US ensuring collaboration consistency and operational excellence. The role partners closely with the VP Global Marketing CC/HSG (Continence Care/ Home Services Group) to ensure US strategies are aligned with global priorities and best practices are shared across regions.

Key Responsibilities:

Strategic Leadership & Vision

• Develop and lead the US marketing strategy for Continence Care ensuring alignment with global business objectives and market opportunities.
• Champion innovation digital transformation and adoption of best-in-class marketing practices to drive growth and market leadership.
• Serve as a key member of the US and global marketing leadership teams contributing to long-term business planning and investment decisions.
• Act as Marketing lead in development of Annual Operating Plan (AOP).

Cross-Team Management & Governance

• Provide strategic direction and management oversight for both the Convatec Continence Care and 180 Medical marketing teams in the US.
• Establish frameworks for collaboration knowledge sharing and operational excellence across both teams.
• Ensure consistency in brand messaging compliance and performance measurement in line with global standards.

Dotted-Line & Global Collaboration

• Work in close partnership with the VP Global Marketing CC HSG ensuring US marketing strategies are aligned with global priorities.
• Represent US marketing in global forums collaborating with international colleagues to influence global strategy and ensure US market needs are addressed.
• Facilitate the sharing of US market insights best practices and learnings with global teams.

Performance & Impact

• Define and track KPIs that measure the impact of marketing on business growth market share customer engagement and brand equity for both Convatec CC and 180 Medical.
• Use data-driven insights to optimize marketing strategies and resource allocation.

Talent Development

• Build mentor and develop high-performing diverse marketing teams for both organizations with a focus on succession planning and leadership development.
• Foster a culture of high performance collaboration and continuous improvement.

Operational Excellence

• Oversee marketing budgets vendor relationships and agency partnerships.
• Ensure compliance with regulatory and company policies.
• Support business case development for new initiatives and product launches.
• Serve as a central source for clinical technical and market knowledge.
• Oversee management of competitive product cross-reference files and monitor the competitive landscape.
• Support planning and execution of tradeshows conferences and exhibits.

Sales and Channel collaboration

• Oversee planning development and execution of channel field and consumer marketing campaigns and lead generation strategies aligned with franchise goals.
• Guide creation of promotional and reference materials for field distributor and retailer support collaborating with Digital Marketing.
• Ensure monitoring and analysis of campaign metrics to optimize current and future marketing efforts.
• Identify new business opportunities through distributors and retailers.
• Coordinate with Supply Chain to forecast and mitigate inventory issues.

Skills & Experience:

• 5-7 years of experience in product marketing required preferably in healthcare (medical device pharmaceutical etc.) with senior leadership experience.
• Proven experience managing multiple marketing teams or business units.
• Demonstrated ability to develop and execute strategic marketing plans aligned with global objectives.
• Strong digital marketing analytics and commercialization experience.
• Excellent communication stakeholder management and project leadership skills.
• Strategic thinker with a passion for the customer and business growth.
• Ability to lead through influence in a matrixed cross-functional and global environment.
• Ambitious motivated and results-driven with a positive can-do attitude.
• Commitment to Convatec s Values & Behaviours (Caring for People Innovation and Excellence Building Trust).
• Excellent project management and communication skills.

Qualifications/Education:

• Bachelors Degree required; MBA preferred.

This is a remote role. This position will require travel up top 30% of the time.

Ready to join us

AtConvatec werepioneering trusted medical solutions to improve the lives we touch. If yourereadyto make a real impact apply today and help us bringour Forever Caring promise to life.

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Equal opportunities

Convatec provides equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race religion creed color national origin nationality citizenship ancestry sex age marital status physical or mental disability affectional or sexual orientation gender identity military or veteran status genetic predisposing characteristics or any other basis prohibited by law.

Notice to Agency and Search Firm Representatives

Convatec is not accepting unsolicited resumes from agencies and/or search firms for this job posting. Resumes submitted to any Convatec employee by a third party agency and/or search firm without a valid written and signed search agreement will become the sole property of Convatec. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral. Thank you.

Already a Convatec employee

If you are an active employee at Convatec please do not apply here. Go to the Career Worklet on your Workday home page and View Convatec Internal Career Site - Find Jobs. Thank you!