At AppsFlyer we believe every challenge is an invitation to innovate.
Were looking for a Director of Field Marketing EMEA to help us shape the future of measurement.
In this role youll connect global strategy to local execution ensuring every regional initiative drives measurable impact across pipeline customer engagement and brand leadership. Youll collaborate with talented professionals worldwide in a culture that values curiosity collaboration and growth.
You will lead a distributed regional team across EMEA to design and deliver high-impact field marketing programs that directly contribute to revenue growth and customer success. Working closely with Sales Customer Success Partnerships and global marketing functions youll ensure that every initiative creates tangible value and reinforces AppsFlyers leadership in measurement and analytics.
Design and execute a regional field marketing strategy that translates global GTM priorities into localized high-touch programs
Lead the creation of account-based and vertical-specific experiences for strategic accounts focusing on engagement quality and business impact
Orchestrate a full event pipelineexecutive roundtables summits customer engagements and partner activations
Build coach and empower a distributed field marketing team across EMEA to operate with clarity and autonomy
Collaborate closely with Sales and Customer Success to align on pipeline performance ROI and shared revenue goals
Partner with global teams (Product Marketing Growth Brand Ops) to ensure alignment and consistency between global and regional initiatives
Represent the voice of EMEA within global marketing surfacing insights trends and feedback to influence strategy
7 years of B2B SaaS marketing experience including at least 4 years in regional or field marketing leadership
Proven track record in designing and executing high-touch account-based and vertical-specific marketing programs that drive measurable pipeline growth
Experience collaborating cross-functionally in matrixed organizations across Sales CS and Partnerships
Strong commercial acumen and the ability to connect marketing activities to business outcomes
Experience leading and developing distributed teams across diverse EMEA markets
Excellent communication organization and stakeholder management skills
Comfortable representing AppsFlyer externally at industry events and able to engage senior audiences confidently
Ability to travel up to 20% based on regional needs
Experience in the mobile digital marketing or advertising ecosystem
Experience working across EMEA markets
Familiarity with revenue operations and data-driven marketing measurement
Introduced by an AppsFlyer team member
AppsFlyer is a global company with 20 offices worldwide. Through initiatives like the Be Well mental health program the Global Employee Exchange Program and continuous learning and wellness opportunities we empower our people to thrive personally and professionally.
Here titles dont define usideas do. Youll join a culture where collaboration creativity and authenticity shape the way we grow together.
As a Customer Obsessed company we must first be Employee Obsessed. We need to make sure that we provide the team with the tools and resources they need to go Kaniel CEO
Required Experience:
Director
AppsFlyer was founded over ten years ago with a mission to help marketers succeed. From the beginning, we have been committed to four things: accurate data, unmatched privacy and security, open tech-stack innovation, and an unbiased, customer-obsessed approach. These four pillars have ... View more