Creative Design Lead

Job Title: Creative Design Lead

We are looking for a designer who thrives at the intersection of creativity strategy and commercial impact. This role is as much about making things look clear compelling and polished from decks one-pagers toolkits and campaign assets to using design as a vehicle to influence behaviours activate best practice and shape a culture of growth.

The Creative Lead is an individual contributor role. There are no direct reports but you will have broad influence: hands-on design work sits alongside shaping the creative direction of campaigns and communications that support our commercial priorities. You will move seamlessly between executing high-quality design outputs and generating ideas that help the business adopt new ways of working.

Closing Date for Internal applications - Friday 17th October 2025

What will I be doing

Scope of the Role

• Designing and delivering decks toolkits one-pagers playbooks and campaign assets.
• Storyboarding and advising on creative formats for initiatives.
• Generating ideas to overcome adoption challenges and influence culture.
• Acting as custodian of creative quality across the Client First team.
• Helping shape how the business talks about growth pricing client impact and sales culture through design.

Key Responsibilities

Design & Creative Execution

• Create visually compelling deliverables from PowerPoint decks and one-pagers to campaign toolkits videos and animations. You should be highly skilled in PPT and genuinely enjoy using it as a creative medium turning slides into clear engaging stories.
• Ensure all communications are polished visually consistent and aligned with the teams strategic objectives.
• Bring visual clarity consistency and creativity to day-to-day outputs while elevating the overall design standard of the team.

Creative Strategy & Storytelling

• Help shape campaigns and communication initiatives that support our commercial priorities (growth discipline client impact pricing sales culture).
• Translate complex commercial frameworks and best practice into engaging stories and visual narratives.
• Generate creative ideas for how to influence behaviours and shift mindsets across the organisation.

Collaboration & Influence

• Partner with team members and stakeholders across the business to identify adoption challenges and design creative solutions.
• Support leaders in coaching best practice by providing materials that are both visually compelling and strategically effective.
• Act as a thought partner to the Client First team members providing a creative lens on key initiatives.

Behaviour Change & Culture Building

• Use design and creative thinking to reinforce a sales culture where everyone plays a role.
• Help develop interventions that make commercial behaviours stick. o Ensure initiatives are benefit-led client-focused and aligned to business priorities.

What do I need to bring with me

Were looking for someone who brings:

• Strong design and creative skills with a portfolio showing both conceptual thinking and high-quality execution.
• Experience shaping campaigns or initiatives that drive behaviour change ideally in a commercial or organisational context.
• Ability to simplify complexity and tell stories that resonate visually and conceptually.
• Comfort moving between hands-on design delivery and big-picture creative strategy.
• Strong collaboration and stakeholder management skills; confident to influence senior colleagues.
• A commercial and strategic mindset: understanding how growth happens and how design can help bring it to life.

Design Skills & Tools

Were looking for someone who combines design craft with the ability to tell clear compelling stories across multiple formats.

Essential:

• PowerPoint expert level and someone who genuinely enjoys using PPT as a creative medium.
• Adobe Creative Suite Illustrator Photoshop and InDesign for layouts infographics illustrations and campaign collateral.
• Video & Motion ability to produce short-form videos animations or motion graphics (e.g. After Effects Premiere Pro or similar).
• Digital platforms ability to design and structure content for intranet or SharePoint sites.
• Interactive/engagement assets e.g. GIFs clickable PDFs lightweight digital formats. Photography/photo editing ability to source adapt and retouch imagery.
• Strong eye for typography layout and brand consistency.

What Success Looks Like:

• Design outputs are clear polished and compelling making it easy for stakeholders to understand and act.
• Campaigns and materials support adoption and behaviour change across the business.
• The Creative Lead is seen as a go-to person for both design quality and creative strategic thinking.
• Initiatives make it easier for leaders to coach for teams to act and for clients to see the impact of our work.

Benefits:

We offer a comprehensive benefits package designed to support you as an individual. Our standard benefits include 25 days annual leave pension contribution income protection and life addition there are a range of health & wellbeing financial benefits and professional development opportunities.

We realise you may have commitments outside of work and will consider flexible working applications - please highlight what you are looking for when you make your application. We have a hybrid approach to work and ask people to be in the office or with clients for 3 days per week.

We are committed to equality treating people fairly promoting a positive and inclusive working environment and ensuring we have diversity of people and views. We recognise that this is important for our business success - a more diverse workforce will enable us to better reflect and understand the world we research and ultimately deliver better research and insight to our clients. We are proud to be a member of the Disability Confident scheme certified as Level 1 Disability Confident Committed. We are dedicated to providing an inclusive and accessible recruitment process.