Dreaming big is in our DNA. Its who we are as a company. Its our culture. Its our heritage. And more than ever its our future. A future where were always looking forward. Always serving up new ways to meet lifes moments. A future where we keep dreaming bigger. We look for people with passion talent and curiosity and provide them with the teammates resources and opportunities to unleash their full potential. The power we create together when we combine your strengths with ours is unstoppable. Are you ready to join a team that dreams as big as you do
SALARY:$99200 - $117800 bonus eligible
COMPANY:
Michelob ULTRA. Cutwater Spirits. Budweiser. Kona Brewing Co. Stella Artois. Bud Light. Thats right over 100 of Americas most loved brands to be exact. But theres so much more to us than our top-notch portfolio of beers seltzers and more. We are powered by a 19000-strong team that shares our passion to create a future with more cheers. We look for people with talent curiosity and commitment and provide the teammates resources and opportunities to unleash their full potential. The power we create together when we combine your strengths with ours is unstoppable. Are you ready to join a team that dreams as big as you do
ROLE SUMMARY:
Anheuser-Busch is looking for a copywriter to join draftLine the companys in-house creative agency. After only a few years draftLine is ranked as a top 5 in-house agency by OneShow and is making headlines with amazing work from Super Bowl spots to viral sensations.
This person will work on a portfolio of non-beer brands including Cutwater and NUTRL. The ideal candidate has a conceptual mind strong writing ability and an obsession with internet culture. You will join a vibrant and robust internal creative team supported by insights-driven strategists and data analysts. Its that sweet spot between agency life and in-house life youve been looking for.
It will never get dull. You will flex your creativity on a wide range of assignments from establishing a social media voice to creating video content and everything in-between. You will work closely with other talented creatives and brand teams to make Anheuser-Busch brands part of the conservation.
JOB RESPONSIBILITIES:
Concept big earned media ideas such as stunts partnerships and sharable video.
Create and own the social voice for a brand(s) for multiple Social Channels (FB Twitter IG etc.)
Ideate plan and execute social media content of all kinds based on a brands brief
Be all over trending topics so you can help drive impactful creative at the speed of culture.
Write for video OOH packaging social digital and anything else you have an idea for.
Be proactive since we are close to the business all ideas will always be welcomed and possible!
QUALIFICATIONS:
Portfolio of inspiring work
3 years of agency or publisher experience
360 campaigns or strong digital campaigns
Social media content ideation and creation
Bachelors Degree
Brainstorming integrated campaigns (a big idea executed multiple ways).
Optimizing social media posts (language tone and message) based on audience behavior.
Writing clear persuasive original copy.
Scriptwriting and production experience a plus.
Working in close-knit creative partnerships with art directors and other copywriters.
Amending revising or redeveloping campaigns in response to feedback.
Working on several campaigns at once under pressure and on tight deadlines.
Understanding brand goals positioning market and has general knowledge of competitors.
WHY ANHEUSER-BUSCH:
At Anheuser-Busch our purpose is to create a future with more cheers. For more than 165 years we have delivered a legacy of brewing great-tasting high-quality beers that have satisfied beer drinkers for generations. 99 percent of the products we sell in the U.S are made in the U.S. with more than $700 million in high-quality ingredients sourced from American farmers and more than $7 billion in goods and services purchased from U.S. suppliers and we have invested nearly $2 billion in our 100 facilities across the country over the past five years. Through these investments and as a leading American manufacturer and the nations top brewer we drive economic prosperity nationwide through investments in our people facilities and communities. We are the only brewer that invests in the U.S. at this scale.
BENEFITS:
Health benefits including Medical Dental Vision Wellness and Tax-Advantaged Savings and Spending Accounts
Life Insurance and Disability Income Protection
Generous Parental Leave and FMLA policies
401(k) Retirement Savings options with a company matching contribution
Chance to work in a fast-paced environment among a company of owners
Free Beer!
America's best-loved brewery and beers, creating stronger communities and meaningful moments for over 165 years. Bringing people together for a Future with More Cheers.