Marketing Manager, Growth & Content
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Job Location:
Fair Lawn, NJ - USA
Monthly Salary:
$ 75000 - 95000
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Marketing Manager Growth & Content
Location: Hybrid 12 days/week in Fair Lawn NJ
Type: Full-Time
Reports To: President
About the Role
Were looking for a Marketing Manager Growth & Content to drive pipeline through high-impact campaigns and content that converts. Youll be the architect behind demand generation content strategy and funnel optimization with a clear line of sight to sales and revenue.
If youre part strategist part hands-on doer and love the idea of shaping a high-growth healthcare brand this is your role.
Responsibilities
Campaigns & Pipeline Growth
Qualifications
Compensation & Benefits
Stand Out From the Crowd
Want to go the extra mile Call us at and leave a 3060 second voicemail sharing:
Location: Hybrid 12 days/week in Fair Lawn NJ
Type: Full-Time
Reports To: President
About the Role
Were looking for a Marketing Manager Growth & Content to drive pipeline through high-impact campaigns and content that converts. Youll be the architect behind demand generation content strategy and funnel optimization with a clear line of sight to sales and revenue.
If youre part strategist part hands-on doer and love the idea of shaping a high-growth healthcare brand this is your role.
Responsibilities
Campaigns & Pipeline Growth
- Launch and manage multi-channel campaigns (LinkedIn email webinars digital ads) targeting provider groups and health systems
- Build and optimize lead funnels capture forms and nurture sequences
- Identify high-intent audiences and tailor messaging to specialty and role
- Collaborate with sales to turn buyer pain points into campaign opportunities
- Track campaign ROI lead conversion rates and pipeline contribution
- Write blogs landing pages email campaigns and white papers
- Develop messaging frameworks by persona (e.g. CMO vs. Clinical Director) and by program (CHF OB Hypertension etc.)
- Turn clinical outcomes and success stories into shareable high-trust content
- Identify and pitch press release opportunities that position RPM as an industry leader
- Light graphic design (Canva Figma Adobe) and video editing (CapCut Adobe Premiere) for social testimonial or campaign assets
Qualifications
- 4 years in B2B marketing (healthcare SaaS or medtech highly preferred)
- Proven track record of campaigns tied to lead generation and pipeline growth
- Strong copywriting and messaging skills
- Familiarity with HubSpot or similar CRM/automation tools
- Experience with PR outreach or basic design/video tools
Compensation & Benefits
- Salary: $75000$95000 performance-based bonus
- Health dental and vision insurance
- 401(k) PTO paid holidays
- Hybrid work: 12 days/week in our Fair Lawn NJ office
Stand Out From the Crowd
Want to go the extra mile Call us at and leave a 3060 second voicemail sharing:
- Your name
- What excites you about this role
- A campaign youre proud of and its impact
Required Experience:
Manager
Key Skills
- Income Tax
- General Maintenance
- Content Writing
- Flash
- Application Programming
About Company
RPM365, the turnkey solution for reimbursable remote patient monitoring (RPM), from RPM Healthcare.
