Tools and Budget Management
Work closely with the finance and operations teams to optimise tools & POS forecasting stockholding management and ROI tracking
Effectively manage the Trade Marketing Tools budget
Ensure we have the right tools in place by segment and account classification
Ownership of DiPo placement strategy and online/offline status reporting
Manage existing and future agencies to further drive our #1 ambition
Strategy Development
Own and champion the On Premise activation strategy for the field
Tracking of High 5 KPIs related to activation and support on scalable initiatives to help the field team meet these
Be a key player in the business planning process and proactively support independent customer plans
Continuously track ROI of On Premise activations and adjust strategies based on performance data
Inspiring Others
Internal Brilliance brand and behaviour. Share best practice within team and wider business and give appropriate feedback and direction to the Field and ROPMs
External Brilliance to be an advocate of the brand. Brilliant delivery of the World of Red Bull to all key external contacts and consumers
Have a strong external network with the gravitas to present compelling marketing strategies to our key partners
Independent Customer Interface
Be the expert in the On-Premise spending time in trade to make informed decisions and build appropriate concepts and tools
Understand the Field Teams priorities and how we therefore can assist in achieving the
Interpret both the business and customers objectives to create plans that win for the brand and the customer
Have an execution based mind set that assists in delivering results
Qualifications :
Excellent communication organisational and presentation skills
Strategic leader creative thinker
Proven On Premise experience
Additional Information :
At Red Bull we exist to give people wiiings. To achieve that we recognise the value that comes from having a highly diverse workforce that has the freedom and responsibility to realise their ideas and seize opportunities. We make recruiting decisions based on experience skills potential and talent: everyone is welcome here.
Remote Work :
No
Employment Type :
Contract
Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bulls target group and are responsible for driving the brand image and product understanding on their university campus and in their region. T ... View more