Product Marketing, Attribution, Apple Ads
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Job Location:
Cupertino, CA - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Department:
Job Summary
We are looking for an experienced Product Marketing Manager to lead the development and execution of strategies to help our clients effectively attribute their campaigns on our advertising platform. This role will focus on enabling advertisers to accurately measure the effectiveness of their campaigns providing actionable insights and ensuring that our platform offers ground breaking attribution solutions. The Product Marketing Manager will work closely with cross-functional teams to communicate value propositions drive product adoption and shape the product roadmap based on market demands and customer feedback.
- BA/BS or above in Communications Marketing Advertising Business Engineering or related field
- 10 years experience developing B2B marketing strategies with a focus on measurement reporting and attribution
- Extraordinary written and verbal communication with ability to make the complex simple
- Relentless attention to detail thoughtfulness and curiosity are required
- Some travel required
- Strong background in advertising technology
- Familiarity with key performance metrics in digital advertising (e.g. ROI ROAS CPA LTV) and how to optimize them to achieve marketing objectives
- Skilled at building relationships and leading through influence discussing and debating ideas in a collaborative way developing an informed point of view and driving quality work across a geographically distributed team
- Excel at navigating through ambiguity to move initiatives forward from strategy and concept to delivery
- Appreciates Apple culture and values and is energized by the challenges of redefining and demonstrating the benefits of user-centric advertising products
- Self-starter who can work independently and is able to demonstrate creative and critical thinking
- Ability to adapt quickly to changing priorities and needs and comfort with ambiguity
- Extraordinary attention to detail
- Exposure to or experience within the marketing measurement partner landscape
Key Skills
- Conveyancing Paralegal
- Fireworks
- Logistics
- Clinical
- Avionics
About Company
Ask Siri to name the most successful company in the world and it might respond: Apple. And it's not just out of familial pride. Apple consistently ranks highly in profit, revenue, market capitalization, and consumer cachet. In 2018, the company became the first reach a trillion dollar ... View more
