Senior Data Scientist Blizzard (Irvine, CA)

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It takes a Blizzard to make a Blizzard game and that level of effort doesnt end once the game is released; we support our games for years after theyre in the hands of gamers worldwide. Global Insights works closely with the game development business and internal service teams at Blizzard to produce insights and models that enable us to make the most epic player experiences. The Marketing Analytics team within Global Insights focuses on applying advanced analytics and data science to help our marketing teams make smarter data-driven decisions that maximize player engagement and business impact.

We are seeking a Senior Data Scientist with deep expertise in marketing analytics to join our team. This role will be instrumental in building advanced models and frameworks that drive understanding of marketing effectiveness customer lifetime value and ROI across all marketing channelsincluding social media paid advertising influencer campaigns and more. The ideal candidate is passionate about leveraging data science to solve complex business problems thrives in a collaborative environment and can translate sophisticated analytics into actionable insights for marketing leaders.

This role is anticipated to be a hybrid work position with some work on-site and some work-from-home. The potential home studio for this role is Irvine CA.

Responsibilities

• Design develop and implement advanced statistical and machine learning models to measure and optimize marketing performance including:
  • Marketing Mix Modeling (MMM)to understand channel effectiveness.
  • Customer Lifetime Value (CLV)models to inform acquisition and retention strategies.
  • ROI and attribution frameworks across paid owned and earned media.
• Partner with marketing finance and business teams to translate insights into actionable strategies that drive growth and efficiency.
• Lead the development of scalable data pipelines and dashboards to monitor marketing KPIs and model outputs.
• Communicate complex analytical concepts and results to both technical and non-technical stakeholders influencing decision-making at all levels.
• Stay current on industry trends emerging methodologies and tools in marketing analytics and data science.

Requirements

• 8 years of experience in data science analytics or related fields with a strong focus on marketing analytics.
• Advanced degree (Masters or PhD) in Statistics Applied Mathematics Economics Computer Science or a related quantitative discipline.
• Proven experience building and deploying models for marketing mix attribution and/or customer lifetime value.
• Strong programming skills inPython(or R) and proficiency with SQL.
• Hands-on experience with machine learning frameworks (e.g. TensorFlow PyTorch scikit-learn) and statistical modeling techniques.
• Expertise in data visualization and storytelling using tools like Tableau Power BI or similar.
• Ability to work independently on complex problems and lead cross-functional initiatives

Extra Points

• Experience in the gaming or entertainment industry.
• Familiarity with digital marketing platforms (Google Ads Facebook Ads programmatic buying) and analytics tools.
• Knowledge of cloud computing environments (AWS GCP or Azure).
• Strong business acumen and ability to influence senior stakeholders.
• Track record of driving measurable impact through data-driven marketing strategies.

Your Platform

Best known for iconic video game universes including Warcraft Overwatch Diablo and StarCraft Blizzard Entertainment Inc. () a division of Activision Blizzard which was acquired by Microsoft (NASDAQ: MSFT) is a premier developer and publisher of entertainment experiences. Blizzard Entertainment has created some of the industrys most critically acclaimed and genre-defining games over the last 30 years with a track record that includes multiple Game of the Year awards. Blizzard Entertainment engages tens of millions of players around the world with titles available on PC via Xbox PlayStation Nintendo Switch iOS and Android.

Our World

Activision Blizzard Inc. is one of the worlds largest and most successful interactive entertainment companies and is at the intersection of media technology and entertainment. We are home to some of the most beloved entertainment franchises including Call of Duty World of Warcraft Overwatch Diablo Candy Crush and Bubble Witch. Our combined entertainment network delights hundreds of millions of monthly active users in 196 countries making us the largest gaming network on the planet!

Our ability to build immersive and innovative worlds is only enhanced by diverse teams working in an inclusive environment. We aspire to have a culture where everyone can thrive in order to connect and engage the world through epic entertainment. We provide a suite of benefits that promote physical emotional and financial well-being for Every World - weve got our employees covered!

The videogame industry and therefore our business is fast-paced and will continue to evolve. As such the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.

We love hearing from anyone who is enthusiastic about changing the games industry. Not sure you meet all qualifications Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification when in fact they often do! We are committed to creating a diverse and inclusive environment and strongly encourage you to apply.

We are committed to working with and providing reasonable assistance to individuals with physical and mental disabilities. If you are a disabled individual requiring an accommodation to apply for an open position please email your request employment questions cannot be accepted or processed here. Thank you for your interest.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race religion color national origin gender sexual orientation gender identity age marital status veteran status or disability status among othercharacteristics.

Rewards

We provide a suite of benefits that promote physical emotional and financial well-being for Every World - weve got our employees covered! Subject to eligibility requirements the Company offers comprehensive benefits including:

• Medical dental vision health savings account or health reimbursement account healthcare spending accounts dependent care spending accounts life and AD&D insurance disability insurance;
• 401(k) with Company match tuition reimbursement charitable donation matching;
• Paid holidays and vacation paid sick time floating holidays compassion and bereavement leaves parental leave;
• Mental health & wellbeing programs fitness programs free and discounted games and a variety of other voluntary benefit programs like supplemental life & disability legal service ID protection rental insurance and others;
• If the Company requires that you move geographic locations for the job then you may also be eligible for relocation assistance.

Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company. You can learn more by visiting the U.S. the standard base pay range for this role is $92920.00 - $171814.00 Annual. These values reflect the expected base pay range of new hires across all U.S. locations. Ultimately your specific range and offer will be based on several factors including relevant experience performance and work location. Your Talent Professional can share this roles range details for your local geography during the hiring addition to a competitive base pay employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed. While we strive to provide competitive offers to successful candidates new hire compensation is negotiable.