Customer Marketing Executive

Be part of something big

We are Pernod Ricard a leading company in the global wines and spirits industry. We own 16 of the worlds top 100 Spirits Brands and hold one of the most prestigious and comprehensive brand portfolios in the industry with 240 premium brands available in over 160 countries including: Absolut vodka; Ballantines Chivas Regal Royal Salute and The Glenlivet Scotch whiskies; Jameson Irish whiskey; Martell cognac; Havana Club rum; Beefeater Malfy and Monkey 47 gins; Malibu liqueur; Mumm and Perrier-Jouët champagnes; as well Jacobs Creek Brancott Estate and Campo Viejo wines

Here in the UK

In the UK Pernod Ricard is made up of 3 businesses:

• Pernod Ricard UK which markets sells and distributes our products in the UK and also drives the global development of our iconic Gin brands through The Gin Hub.
• Chivas Brothers the largest brand company in the Group responsible for the production and management of our award-winning Scotch whisky portfolio.
• Pernod Ricard Global Travel Retail the global and EMEA home of the groups duty free air travel and cruises business.

Your new team - Maternity Cover - Fixed Term Contract

The Customer Marketing on-trade team sits within Brand in Hand team within Pernod Ricard UKs Commercial team forming the link between Marketing and Commercial. It consolidates multiple disciplines which are an integral part of our Go to Market formula and Integrated Business way of working.

The key purpose of this role is to be part of Customer Marketing Executives and Managers to develop the relevant

investment and activation strategy to create world class customer marketing plans across Pernod Ricard UKs Wine Spirits and Champagne portfolio. The plan will marry up both brand and customer strategies with the most effective and innovative marketing solutions for mutual growth.

Critical to the success of this role will be turning category & consumer insight into compelling activation that considers the consumers path to purchase and how to best motivate conversion and advocacy at critical moments in the consumers purchasing decisions and consumption moments
Your team will be at the forefront of the path to purchase creating disruptive activation in key flagship brand venues in key city centres across the UK driving consumer footfall and purchase through advocacy activation and digital amplification.

Your unique contribution - Maternity Cover - Fixed Term Contract

You will have four main areas of responsibility:

1. Marketing Activation Plan: Lead the development of customer marketing plans brands dependent upon role; with key internal stakeholders and managing key agency relationships as well as managing the development and implementation of key customer marketing plans. Manage an integrated customer activity calendar; making recommendations for investment choices on a quarterly basis (in line with LE reviews)

2. Evaluation: proactively contribute to an evaluation culture; adopting a framework for activity evaluation and developing key learnings which can be acted upon to deliver better execution. Lead the evaluation of key customer marketing activities; based on sales uplift ROI brand objectives and KPIs

3. Tools: Proactively make recommendations for the development of key customer selling tools (i.e selling decks brand fact sheets) to support sell-in of brand initiatives. Deliver category/channel-based presentations for key customer reviews (i.e Brand Planning Days Sales cycle). Lead the development of price tracking tools for use across customer & brand teams

4. Finance: Responsible for customer marketing budget for your dedicated brand as well as monthly reconciliation of A&P spend.

Who youll be working with

Internally youll work with field sales managers BDEs CAEs RBMs brand team sales team category management team and the finance department

Externally your contacts will be the customer key agencies and stakeholders

Your blend of talent

This position could be right for you if you:

• Have experience in developing and delivering marketing plans

• Clear communications skills and the ability to build relationships with key stakeholders and customers

• Previous experience managing budgets

Our mix of benefits

For your health we offer private medical insurance critical illness cover a health cash plan and dental insurance.

Our lifestyle benefits include your employee pension share incentive plan family care seasons ticket loans gadget insurance free mortgage advice payroll giving and more!

You can access lots of gifts & discounts including an allowance each year to spend on our brands in our staff shop gifts on your marriage and birth of a child and employee discounts from a range of high street retailers.

We have weekly events in our very own office bar regular sports classes and a variety of tools and resources to help you focus on your wellbeing.

Conviviality: the Pernod Ricard Way

We have our own way of doing things. We call it conviviality! Its our way of being and something unique you feel and experience when working for Pernod Ricard.

Were committed to conviviality and with this youll be Proud to Belong to our Pernod Ricard family. Youll be Empowered to Perform supported to succeed and acknowledged for the value you bring.

We combine all this with our Commitment to Care: we are unlocking the magic of human connection to transform our industry and make a positive impact on the world though our strong focus on sustainability and responsibility.

Were committed to diversity and inclusion

People are at the heart of everything we do at Pernod Ricard and are the foundation of our collective spirit as Créateurs de Convivialité.

We promote diversity and inclusion throughout our business and supply our teams we proactively foster a diverse work force and an inclusive culture an environment where we can truly be ourselves.

We will assess your application for this role based on your skills experiences and achievements not your gender age ethnic or educational background or any other such factors. Please feel free to leave these off your CV and application form if you so wish.

Similarly if you would like to discuss opportunities for flexible working or require accommodations or support to complete our application process please let us know.

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