TikTok Shop Lead (mfd)

Frankfurt - Germany

Monthly Salary: Not Disclosed

Posted on: 10-10-2025

Vacancies: 1 Vacancy

Job Summary

About Us

SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positively impact peoples lives in homes around the world. the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories driving significant growth and market share gains. Headquartered in Needham Massachusetts with more than 3600 associates the companys products are sold at key retailers online and offline and through distributors around the world.

At SharkNinja our purpose is to positively impact peoples lives in every home around the world. We create high-quality innovative consumer products that delight customers. From Shark cleaning appliances to Ninja kitchen solutions we deliver bold thinking and breakthrough products that redefine categories.

Role Overview

The TikTok Shop Lead (Germany) will be responsible for launching growing and scaling SharkNinjas TikTok Shop business in the German market. This role requires a mix of e-commerce expertise social commerce insight and hands-on execution. You will drive revenue growth through strategic campaign management creator partnerships and optimization of TikTok Shop operations.

Key Responsibilities

Manage P&L for TikTok Shop Germany delivering against sales and profitability targets.

Content & creator partnerships: Build and scale relationships with TikTok creators agencies and affiliates to drive product awareness and sales.

Campaign execution: Develop launch and optimize TikTok campaigns leveraging data-driven insights to maximize ROI.

Promotions & pricing: Strategically plan couponing discounting bundles and seasonal activations to accelerate growth.

Cross-functional collaboration: Work closely with Category Marketing D2C e-Commerce operations and global TikTok teams to ensure smooth execution.

Data & reporting: Monitor KPIs (GMV ROAS CAC retention) and deliver regular performance updates to leadership.

Market insights: Stay on top of TikTok Shop trends competitor strategies and platform updates to keep SharkNinja ahead.

Qualifications & Skills

Proven experience in e-commerce digital marketing or social commerce; TikTok Shop/affiliate marketing experience strongly preferred.

Strong understanding of TikToks creator economy and affiliate ecosystem.

Analytical mindset with experience in data-driven decision-making.

Excellent relationship-building and negotiation skills.

Strong project management and organizational skills; able to thrive in a fast-paced entrepreneurial environment.

Fluent in German and English (written & spoken).

Why Join Us

Be at the forefront of social commerce innovation in one of Europes fastest-growing markets.
Opportunity to shape and scale SharkNinjas presence on TikTok Shop from the ground up.
Dynamic collaborative and high-growth environment with a global brand that values creativity and impact.

Our Culture

At SharkNinja we dont just raise the barwe push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible push boundaries and deliver results that others only dream of. If you thrive on breaking out of your swim lane youll be right at home.

What We Offer

We offer competitive health insurance retirement plans paid time off employee stock purchase options wellness programs SharkNinja product discounts and more.We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining whats possible. When you join youre not just part of a companyyoure part of an outrageously extraordinary community. Together we wont just launch productswell disrupt entire markets.

At SharkNinja Diversity Equity and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinjas innovation every day. We support ALL associates in bringing their authentic selves to work making an impact and having the opportunity for career acceleration. With help from our leadership associates and our community we aim to have equity be a key component of the SharkNinja DNA.

Learn more about us:
Life At SharkNinja
Outrageously Extraordinary

SharkNinja Candidate Privacy Notice

For candidates based in all regions please refer to this Candidate Privacy Notice.
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For candidates based in Vietnam please refer to this Candidate Privacy Notice.

We do not discriminate on the basis of race religion color national origin sex gender gender expression sexual orientation age marital status veteran status disability or any other class protected by legislation and local law. SharkNinja will consider reasonable accommodations consistent with legislation and local law. If you require a reasonable accommodation to participate in the job application or interview process please contact SharkNinja People & Culture at

About UsSharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positively impact peoples lives in homes around the world. the company has a proven track record of bringing disruptive innovation to market and developing one ...