Job Summary
The Business Systems Analyst II assists Bread Financial in the design development and execution of marketing campaigns and customer selections across a variety (and ever-evolving) array of systems platforms and tools; this manifests itself in campaign audience selections test & learn activities segmentation management tracking and vendor list management.Essential Job Functions
Assist in the design create evaluate optimize and deliver quantitative and qualitative offerings in relation to customer-facing brand-centric marketing campaign audience selections/communications across multiple channels.
Deliverables may include but are not limited to eligible audience volumes mail files (both direct mail and email) reward adjustment files credit card issuance account center files and smart-data files supporting new and existing Card Services capabilities for small non-complex brand partners.
Assist in the research and resolve ad-hoc requests in relation to current and potential marketing
Provides input to management that may drive new processes.
Provides end-user viewpoints to management that may influence decisions regarding marketing investments in execution tools platforms and environments
Reports to:Leador above
Working Conditions/ Physical Requirements:Normal office environment
Direct Reports:None
MinimumQualifications:
DegreeRequired:Bachelors Degree
Area ofStudy: Marketing Computer Science Information Systems Statistics Mathematics
Years ofWork ExperienceRequired:Two to five
Experience in the execution of marketing campaigns and audience selection using SAS SQL Unica (IBM Campaign) or other campaign selection tool.
Other Duties
This job description is illustrative of the types of duties typically performed by this job. It is not intended to be an exhaustive listing of each and every essential function of the job. Because job content may change from time to time the Company reserves the right to add and/or delete essential functions from this job at any time.
About Bread Financial
At Bread Financial youll have the opportunity to grow your career give back to your community and be part of our award-winning culture. Weve been consistently recognized as a best place to work nationally and in many markets and were proud to promote an environment where you feel appreciated accepted valued and fulfilledboth personally and professionally. Bread Financial supports the overall wellness of our associates with a diverse suite of benefits and offers boundless opportunities for career development and non-traditional career progression.
To learn more about Bread Financial our global associates and our sustainability commitments visit or follow us on Instagram and LinkedIn.
All job offers are contingent upon successful completion of credit and background checks.
Bread Financial is an Equal Opportunity Employer.
Job Family:
MarketingJob Type:
RegularRequired Experience:
IC
At Bread Financial, we provide simple payment, lending and saving solutions. Explore our options for personal and business needs – from credit cards to pay-over-time.