Social and Community Marketing Manager Fish

ABOUT onX

As a pioneer in digital outdoor navigation with a suite of apps onX was founded in Montana which in turn has inspired our mission to awaken the adventurer inside everyone. With more than 400 employees located around the country working in largely remote / hybrid roles we have created regional Basecamps to help remote employees find connection and inspiration with other onXers. We bring our outdoor passion to work every day coupling it with industry-leading technology to craft dynamic outdoor experiences.

Through multiple years of growth we havent lost our entrepreneurial ethos at onX. We offer a fast-paced growing tech-forward environment where ownership accountability and passion for winning as a team are essential. We value diversity and believe it leads to different perspectives and inspires both new adventures and new growth. As a team were hungry to improve value innovation and believe great ideas come from any direction.

Important Alert: Please note onXmaps willnever ask for credit card or SSN details during the initial application process. For your digital safety apply only through our legitimate website at directly via our LinkedIn page.

WHAT YOU WILL DO

As onXs next Social and Community Marketing Manager you will drive and execute onX Fishs social presence content initiatives and influencer strategy. This role involves managing workstreams independently driving measurable outcomes across social and community channels and collaborating cross-functionally to elevate the brand in the fishing world. This is a great opportunity to be a part of a dynamic startup focused on making an impact on the business and upleveling onXs marketing role reports to the Senior Regional Marketing Manager for onX Fish.

As an onX Social & Community Marketing Manager your essential job duties and responsibilities will look like:

• Own and manage the end-to-end social media strategy for onX Fish including Instagram Facebook YouTube TikTok and niche forums.
• Research social media trends industry developments and community programs to identify new opportunities for engagement and brand growth.
• Lead content ideation and collaborate with internal teams to deliver consistent high-quality storytelling across social email landing pages and more.
• Develop and manage a network of micro-influencers to increase brand awareness drive user acquisition and create species- and region-specific content.
• Track and analyze influencer performance metrics to ensure campaigns are optimized for reach engagement and impact.
• Own the development and delivery of campaign briefs for internal creative requests ensuring alignment with GTM initiatives and marketing strategy.
• Write compelling copy aligned with the brand voice across digital assets and channels.
• Capture and produce high-quality photo/video content contributing directly to both organic and campaign-based needs.
• Partner with Product Community and Brand teams to support go-to-market (GTM) efforts through social and influencer programs.
• Organize and maintain visual assets using our Digital Asset Management (DAM) system.

WHAT YOULL BRING

• 4 years of professional experience in social media management community marketing or digital content creation.
• Deep familiarity with platform-specific content strategies and tools
• Strong understanding of customer behavior on social platforms
• Excellent copywriting storytelling and communication skills
• Self-starter with strong problem-solving skills and ownership mentality
• Proven ability to multitask and prioritize in fast-paced environments
• Collaborative spirit with cross-functional experience
• Hands-on fishing experience and knowledge including competence in conventional angling for Midwestern gamefish (walleye pike panfish bass etc.) to ensure authentic connection with our audience.
• Permanent US work authorization is a condition of employment with onX.
• Must be available to travel monthly for multiple days to a corporate office or other onX strategic location such as a Basecamp.

ADDED BONUSES

Though not required we would be thrilled to consider candidates with any of the following:

• Experience with influencer management platforms (e.g. AspireIQ)
• Demonstrated success in data-driven campaign iteration and testing
• Prior experience working with outdoor lifestyle or consumer brands
• Photo and video production skills

WHERE YOU CAN WORK

This role is remote-eligible but we strongly prefer candidates based in the Midwest particularly in Minnesota or Wisconsin. Local proximity helps support in-person fishing content capture seasonal alignment and community relevance for our target angling audience. We also welcome applicants who are excited about relocating to either state to deepen their connection to the fishing community and support our mission more closely on the ground.

HOW YOULL BE COMPENSATED

onX is committed to compensating all employees fairly and equitably for their contributions. For this position applicants can expect to make between $91000 to $107000 upon hire. The pay range will vary based on experience skills certifications and education among other factors as required in the job addition full-time onX employees are eligible for a grant of common share options with a vesting schedule and a potential annual bonus of 10% based on company performance.

WHAT WERE OFFERING YOU

• Competitive salaries annual bonuses equity and opportunities for growth
• Comprehensive health benefits including a no-monthly-cost medical plan
• Parental leave plan of 5 or 13 weeks fully paid
• 401k matching at 100% for the first 3% you save and 50% from 3-5%
• Company-wide outdoor adventures and amazing outdoor industry perks
• Annual Get Out Get Active funds to fuel your active lifestyle in and outside of the gym
• Flexible time away package that includes PTO STO VTO quiet weeks and floating holidays

PERFORMANCE ESSENTIALS

In this role success is driven by cognitive abilities such as concentration and problem-solving essential for our computer-centric tasks. onX will explore reasonable accommodations to ensure that individuals with diverse abilities can fully engage in and contribute to the essential physical and mental functions of the job. If you need assistance or accommodation please contact us at .

Position open until filled.

#LI-Remote

At onX we believe that unique perspectives make us stronger. By bringing together people with different experiences ideas and viewpoints we fuel innovation and move closer to our mission of awakening the adventurer in everyone. We are proud to be an equal opportunity employer and are committed to fairness not only in hiring but also in development compensation and promotion. Our goal is to build an inclusive community where every team member can show up authentically and thrive. Together we win as one team. Come join us!

onX does not sell any Personal Information but we may transfer employment related records to our service providers or third parties that provide business services to onX or as required by law. For more information see our.

As part of our interview process your conversation may be recorded for documentation purposes to allow interviewers to focus fully on the discussion. Recordings are confidential and accessible only to authorized personnel. Please note onX respects all applicable laws regarding recording consent and you will have an opportunity to opt-out if preferred.