Business Development Director
Business Development Director
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1 Vacancy
Job Description
Who is PureCars
As the industry leader in automotive marketing were trusted by the best dealers in North America. From innovative solutions to support from trusted experts making marketing easier is our job. PureCars provides everything dealers need to attract and convert more customers with tech-driven solutions unmatched data capabilities and direct access to support.
We are a certified digital provider for 20 OEM programs and compliant with over 40 brands. We also serve 65 of the top 100 dealer groups in North America. We are proud to partner with leading organizations such as Google Meta Amazon Spotify Disney Microsoft Oracle and others to offer the widest range of advertising channels to our dealership clients.
We are focused on investing in world-class talent and technology in order to help our partners dominate their markets in new and innovative ways.
Job Summary - Business Development Director
The Business Development Directors (BDDs) primary objective is to oversee the cross-departmental holistic efforts to generate revenue in specific areas as prioritized by PureCars. The BDD is a self-motivated team player that thrives on galvanizing a diverse group of departments to achieve a common goal. S/he will work closely with the sales client-facing marketing product / engineering and finance teams to ensure upsell growth and retention of prioritized products/initiatives. S/he will coordinate and manage weekly and monthly pipeline reviews meetings and training sessions to ensure ongoing improvement and best practices. S/he will also examine identify opportunities and predict revenue and retention attainment by examining individual cancellation and upsell funnels. This is a high profile role that will communicate and set the tone of conversations to our client base and the industry while serving as an escalation point for high value client-facing needs.
What Youll Do:
Broadly you will conceptualize and execute increased revenue streams as prioritized by PureCars. Specifically this includes but is not limited to:
Product SWOT Analysis
Market Analysis - TAM SAM SOM
Competitive analysis - product features margin profiles speed and execution expected performance
Sales strategy - marketing materials talk tracks pipeline objectives with timelines coaching and accountability measurement to said pipeline objectives
Retention strategy - talk tracks product training churn analysis coaching and accountability measurement to maintain increase revenue stream
Product feedback - tying anticipated cost/revenue analysis to feature / development requests
Revenue Generation and Retention:
Product Ideation:
Leadership: s/he will foster teamwork and collaboration amidst all teams at PureCars in order to achieve Company Initiatives
This is a high visibility role and will include regular progress reports toward Company Initiatives to the Executive Leadership Team
The Skills and Experience You Bring:
- 7 years of product marketing / management / selling; advertising agency or marketing technology environment preferred
- 5 years experience with digital marketing and/or automotive marketing
Ability to successfully craft and present a persuasive story based on digital advertising data
- Ability to properly tailor communication regarding data processes to your audiences expertise level
- Self-starter with proven success as both a manager and an accomplished individual contributor
- Automotive marketing and automotive experience is a plus
- Excellent writing and strong/persuasive presentation skills
- Deep experience with digital marketing specifically search social programmatic and email marketing
- Expertise using Google Suite of tools such as Google Ads and Google Analytics to formulate a ROI-centered story and develop client-facing strategies founded in solid data analysis
- Experience with Salesforce is a plus
- Proven ability to lead a team through a constantly changing environment product enhancements and rapid growth
- Exceptional at detecting the need for and driving internal change
Salary: $160000.00
PureCars is committed to building diverse teams and upholding an equal employment workplace that is free from discrimination. We hire amazing individuals regardless of their race color ancestry religion sex gender identity national origin sexual orientation age citizenship marital status pregnancy medical conditions genetic information disability or Veteran status. Just be passionate genuine collaborative data-driven and entrepreneurial at heart!
Required Experience:
Director
Employment Type
Remote
Company Industry
Key Skills
- Business Development
- Sales Experience
- Direct Sales
- B2B Sales
- Marketing
- Sales Pipeline
- Salesforce
- Strategic Planning
- Enterprise Sales
- negotiation
- Lead Generation
- Contracts
